New Feature: Share Your Store's Stock Your Shop Local Store has a new feature: You can now update and manage your store's stock for Syncing brand products.
Previously, stock displayed on your Shop Local Store was automatically synced with the stock from the Syncing brand. This only reflected the overall stock available from the brand, not your store's individual inventory.
With this new update, you can now share your store's stock levels for Syncing brand products. This ensures that what&...Read more of post
Are Price Increases Costing Your Store 7%? 💸In October, brands raised their prices on 206 products, producing an average price increase of 7%. If a retailer didn’t make these changes, these price increases would cost their store 7%.
Thankfully, indie stores using Shop Local have the updated price for these 206 products. They don’t lose 7%. The stores receive the updated prices instantly via our Syncing service.
About the Syncing Service
Syncing is a service for retailers that reduces labor costs...Read more of post
The internal SKU appears on a product's Details page and on gift lists in the product modal. This feature helps your staff more easily locate Shop Local products in your inventory.
Millie Tucker Saves $22,527 and 33 Weeks Per Year in Labor by Using the Shop Local ServiceWe are thrilled to announce that Millie Tucker has joined Shop Local to grow its online business! 🎉 Offering thoughtful, personalized gifts for family, friends, and home, Millie Tucker has chosen Shop Local as its gift registry provider to help meet the needs of growing gift and registry demand in the Edmond, Oklahoma area. The store is working to establish a new registry program and will soon be opening their new storefront.
Small Stores Need Robots, Too ... And We Have One For Them 🤖Robots help the physical world by automating it, thereby reducing labor costs and speeding up the process at hand. At Shop Local, we do this for indie merchants online. Our Syncing service is like a robot that stocks the merchant’s online shelf. We automate the process, reduce labor costs, and do it more quickly than a human. We may very well consider the Syncing service a robot.
By using their Shop Local Store, Table Matters saved $30,983 and 45 weeks in labor on website product maintenance. Through the Syncing service, the store will expand its online collection of fine gifts and home accessories. ...Read more of post
Shop Local Leaderboard Trophy? 🏆Citi Bike, a bike-sharing service in New York City, has a competition for those who help redistribute the network’s bikes. It displays the top helpers, called Bike Angels, on an online leaderboard. Citi Bike gives points, which can be redeemed for monetary credit, for participating. I found this system and their leaderboard inspiring because we, too, offer a leaderboard.
Our leaderboard (named Leaderboard) that tracks the best-performing wedding ...Read more of post
7 New Shop Local Registry Features: Overview 📒Shop Local has been busy adding new registry features to help your indie store sell more. We have stores doing $1,000,000+ in registry sales a year. This can be you 😉
We're excited to share 7 new registry features with you:
Your Registry Overview Page
One page to get a bird’s eye view of 10 key metrics.
See new registry activity and updates as they occur in real time.
Avoid Losing 14% on Price Increases by Syncing 💰In August, brands raised their prices on 598 products, producing an average price increase of 14%. If a retailer didn’t make these changes, these price increases would cost their store 14%.
Thankfully, indie stores using Shop Local have the updated price for these 598 products. They don’t lose 14%. The stores receive the updated prices instantly via our Syncing service.
About the Syncing Service
Syncing is a free service for retailers that is paid for ...Read more of post
Necessity is the Mother of ReinventionAncient Greek philosopher Plato wrote in the Dialogue Republic, “A need or problem encourages creative efforts to meet the need or solve the problem.” This statement led to the phrase “Necessity is the mother of Invention." These words could very well describe Shop Local and how we came to exist. Over time, some have suggested the phrase could be tweaked to read “necessity is the mother of reinvention." This phrase also parallels Shop ...Read more of post
Maison3Amis' New Brands Are Ready for SyncingWe are pleased to share that Maison3Amis' three new brands are now ready for Syncing. These popular brands will be a good addition to your 2024 holiday entertaining assortment.
Non Sans Raison, Touch-MeL, and Josephinenhütte join our network of 114 premium brands that Sync products with over 1,475 retailers.
About Non Sans Raison
Founded in 2008, Non Sans Raison is a French (Limoges) creator of high-quality porcelain tableware and art that is ...Read more of post
By using their Shop Local Store, Caroline & Company saved $11,585 and 17 weeks in labor on website product maintenance. The store will expand its online collection of gifts and home decor through ...Read more of post
Are Price Increases Costing Your Store 12%?💰In July, brands raised their prices on 895 products, producing an average price increase of 12%. If a retailer didn’t make these changes, these price increases would cost their store 12%.
Thankfully, indie stores using Shop Local have the updated price for these 895 products. They don’t lose 12%. The stores receive the updated prices instantly via our Syncing service.
About the Syncing Service
Syncing is a free service for retailers that is paid for by...Read more of post
Salisbury Adds Shop Local Flyer to Shipments 📄—> 📦Salisbury, a leading maker of metal giftware, is including a Shop Local flyer in its wholesale shipments to retailers. The flyer encourages the retailer to join Shop Local and Sync products with the company. This service instantly helps the retailer more easily sell what is in the box they just received.
The store is able to receive the box 📦 —> Sync with the brand📱—> and quickly sell the product to its customers 🎁.
Recession and Slow Hiring Will Require Need for Optimization SoftwareThe economy is slowing due to myriad factors, including weak hiring. When retailers and brands don’t hire, they’re short-staffed. When they are short-staffed, they’ll need software and technology to fill in the gaps.
Brands and retailers will benefit from our digital service, the Syncing service, that updates online product pricing and pictures for pennies per product. With e-commerce continuing to grow and labor hamstrung, there won’t ...Read more of post
In the Facebook post, Potter's Wheel announced their new registry service by using a pre-made template. They added a QR code that leads to their registry home page. The store also added the link leading to their registry home page in the text of the post.
By promoting their service on social media, Potter's ...Read more of post
We expect Touch-MeL products to be ready for Syncing by August 30th, 2024. We'll keep members posted about the actual date as we progress with the brand's boarding to our platform.
About Touch-MeL
Touch-MeL melamine products are an icon on tables throughout Europe and a real point of reference in the global tableware market. Offering the highest quality melamine and a dynamic...Read more of post
Speranza Design Gallery saved $10,837 and 15 weeks in labor on website product maintenance by using their Shop Local Store. Through the Syncing service, the store will expand its online ...Read more of post
Josephinenhütte - a historical Austrian glass producer.
Non Sans Raison - famous producer of Limoges porcelain.
About Josephinenhütte
Josephinenhütte was established in 1842 by Count Leopold von Schaffgotsch and named after his beloved wife, Josephine. The technical sophistication and ...Read more of post
Video: Brand File CenterWe at Shop Local are always working hard to create new, free software features and updates that will help grow your online business.
For example, we've recently unveiled the Brand File Center, our newest hub for file sharing. Files from Syncing Brands can be added, accessed, shared, or requested for authorized dealers and sales reps -- all in one place.
Please watch the video here to check out the recent update and see how you can access it through your Shop Local ...Read more of post
Avoid Losing 14% on Price Increases by Syncing 💸In June, brands raised their prices on 421 products, producing an average price increase of 14%. If a retailer didn’t make these changes, these price increases would cost their store 14%.
Thankfully, indie stores using Shop Local have the updated price for these 421 products. They don’t lose 14%. The stores receive the updated prices instantly via our Syncing service.
About the Syncing Service
Syncing is a free service for retailers that is paid for by...Read more of post
Costa Nova Increases Orders by Promoting Shop Local in Shipments to Retailers 📦 —> 📱—> 🎁Costa Nova, a leading maker of table and giftware, is including a Shop Local flyer in its orders shipped to retailers this summer. The flyer encourages the retailer to join Shop Local and Sync products with the company’s two brands, Costa Nova and Casafina. This service instantly helps the retailer more easily market and sell what is in the box they just received.
The store is able to receive the box 📦 —> Sync with the brand📱—> ...Read more of post
Drawing Inspiration from Austin KleonAt breakfast in the East Village this morning, Austin Kleon’s email image struck me. His hand-drawn summer sale sign by a pool was much more heartfelt than the text-based offer. His drawing shows how our minds may become immune to text offers but react and perk up to new and authentic imagery.
I wondered what I could draw for my business. I often communicate using text and sometimes rely on stock images. Since we help indie stores grow their registry ...Read more of post
MacKenzie-Childs, a Shop Local brand partner since 2016, uses our Syncing service to display this planter and more than one thousand other products in its authorized dealers’ online stores.
Whittington Gifts & Decor Saves $9,339 and 13 Weeks in Labor with Shop LocalWe are pleased to announce that Whittington Gifts & Decor has joined Shop Local to grow its online business. Located in the heart of Starkville, MS, Whittington Gifts & Decor offers a unique and fun shopping experience with a great selection of products for bridal registries, men, babies, kids, and general gifts.
Whittington Gifts & Decor saved $9,339 and 13 weeks in labor on website product maintenance by using the Shop Local platform....Read more of post
The Dallas trade show is this week. I'll see you there ;)
Our brands do a great job with their Syncing service. They do this program to empower your indie stores.
We can help our brands and reps and their stores sell more. How? We'll help their stores more quickly sell what they buy during the show. This speeds up re-orders.
How Can We Do This? SOLUTION:
Let's get more stores Syncing with your brand. You already have
Avoid Losing 19% on Price Increases by Syncing 💰In May, brands raised their prices on 2,627 products, producing an average price increase of 19%. If a retailer didn’t make these changes, these price increases would cost their store 19%.
Thankfully, indie stores using Shop Local have the updated price for these 2,627 products. They don’t lose 19%. The stores receive the updated prices instantly via our Syncing service.
About the Syncing Service
Syncing is a free service for retailers that is paid for...Read more of post
The Gift Shop Saves $10,354 and 15 Weeks in Labor with Shop LocalWe are pleased to announce that The Gift Shop in Thomasville, GA, has joined Shop Local to grow its online business. The Gift Shop is a Thomasville tradition offering fine gifts, elegant home decor, and exceptional small-town, individualized service.
The Gift Shop saved $10,354 and 15 weeks in labor on website product maintenance by using the Shop Local platform. Through the Syncing service, the store will expand its online collection of fine gifts and home ...Read more of post
New Feature: See the Top-10 Wedding Gifts from a BrandYour Shop Local Store has a new feature: A brand can now designate up to ten products to appear on a top-10 wedding gifts list. This lists helps a registrant more easily see the best products, add more products to their registry list, and receive more gifts—which translates into more sales for the retailer and brand.
In the example shown, we see the Top-10 Wedding Gifts list for LAFCO, a luxury candle and home fragrance brand. LAFCO can review the ...Read more of post
Duluth Kitchen Co. Saves $1,168 and 2 Weeks in Labor with Shop LocalShop Local welcomes Duluth Kitchen Company in Duluth, MN. Duluth Kitchen Company has joined the Shop Local software platform to grow its online business. This locally owned store offers a wide assortment of kitchen tools, gadgets, and gourmet food items.
The Duluth Kitchen Company brings specialty kitchen to Duluth. Located on the shore of Lake Superior in Northern Minnesota, Duluth is a favorite destination. Visitors come to enjoy the beautiful scenery, shop, dine, ...Read more of post
New Feature: Brand File CenterYour Shop Local Store has a new feature: We've added a new Brand File Center to show brands' shared files on one page. The new Brand File Center is a central area to view Syncing brands' files, including catalogs, price lists, PDFs, and brochures. These files are grouped by file type and sorted by Syncing brand.
How Retailers Can Use This Feature
View files from Syncing brands, including catalogs, price lists, PDFs, and brochures.
TikTok Tick-Tock ⏳: Time Is Running Out on Traditional RetailKiara Springs, a 25-year old, is part of a new retail trend, shares The New York Times. She sells about $10k/month online but doesn’t own a brick-and-mortar retail store, pay a landlord rent, go to the wholesale markets, or have a POS system. Her “sidewalk” to get traffic is TikTok, and her “POS” is Amazon. Her “stockroom” is the brand’s warehouse. She has an Amazon affiliate account and goods are drop ...Read more of post
We expect Nude Glass products to be ready for Syncing by June 10th, 2024. We'll keep members posted about the actual date as we progress with the brand's boarding to our platform.
…………
About NUDE Glass
NUDE Glass believes simple is beautiful. Simplicity, honest design, and hand craftsmanship are the guiding principles of all NUDE Glass products. Their ...Read more of post
Sabi Boutique Saves $3,020 and 4 Weeks in Labor with Shop LocalShop Local welcomes new member Sabi Boutique in College Station, TX. Sabi Boutique has joined the Shop Local software platform to grow its online business. This fashion, accessories, and home decor shop is a destination for women to indulge and pamper themselves.
Sabi Boutique saved $3,020 and 4 weeks in labor on website product maintenance through the Shop Local platform. They have chosen Shop Local to expand their online store’s home decor and tabletop ...Read more of post
Avoid Losing 7% on Price Increases by Syncing 💵In April, brands raised their prices on 2,379 products, producing an average price increase of 7%. If a retailer didn’t make these changes, these price increases would cost their store 7%.
Thankfully, indie stores using Shop Local have the updated price for these 2,379 products. They don’t lose 7%. The stores receive the updated prices instantly via our Syncing service.
About the Syncing Service
Syncing is a free service for retailers that is paid for ...Read more of post
View 10 Years of Price Changes by SyncingStores that have a Shop Local Store use the Syncing service to save time and money on product maintenance. After a brand loads their products to their Shop Local account, the products are Synced in real-time to retailers' Stores.
The brands do their respective maintenance work by adding and updating the products—saving the retailer from having to do it. Part of this maintenance includes updating prices for items to ensure they are up to date. By updating ...Read more of post
Olive Branch Gardens saved $2,740 and 4 weeks in labor on website product maintenance through the Shop Local platform. They have chosen Shop Local to expand their online store assortment and offer a ...Read more of post
Thanks to Wayne for Being a Client for 23 YearsIn October of 2001, I walked into William-Wayne & Co. in New York City with no appointment. I asked for the owner, was introduced to the co-owner, and suggested he build a website. The two owners, William and Wayne, agreed to discuss it further with me and we scheduled a meeting. Nine months later, William-wayne.com was born.
We’ve updated the website since then, but the fundamentals have stayed the same.
17 Wedding Registry Features That Are Unique to Shop LocalWhen we compared our registry service to other registry software, we found 17 unique ways that our registry service helps gift givers, registrants, & merchants. Many other registry services don’t offer these 17 features below.
6 Ways Our Service Helps Gift Givers in Ways That Other Services Do Not
Gift Giver’s Experience (E.g. Friend or family member giving a gift)
The gift giver can easily find the registrant’s gift list because the
Exponentially Better: The Math Behind Our Shopping Platform 🔢In 2007, while sitting at the pub Moran’s with a beer, I drew a sketch on a napkin that would change our business. I drew a software model that would allow an indie store to instantly show (and sell) thousands of products online—without any labor. (The secret sauce: The respective brand would do the product update work for the merchants.) The immediate goal was to help my two retailers more efficiently load products onto their websites (and save me the ...Read more of post
FairyTales saved $2,740 and 4 weeks in labor on website product maintenance through the Shop Local platform. They have chosen Shop Local to expand their online store assortment and offer a gift registry program.
Get the new 2024 Model 3 Tesla for free The new 2024 Model 3 Tesla is here and a store owner can get it for free. All they have to do: replace their labor-wasting website maintenance with our Syncing service. A store owner saves more than $400 (the average cost of a Tesla lease) each month and make their customers happier.
Software Review: Gift Reggie Our registry service handles 80,000 gift and wedding registries. We often come across other registry software and can see how it's affecting the merchant that is using it.
While eating breakfast and browsing the web via my phone, I recently came across RFD, a merchant in Albany, NY, that uses Gift Reggie (an app that is added to a Shopify Store).
I observed 21 problems while reviewing the merchant's registry service. I initially wrote the issues ...Read more of post
Are Price Increases Costing Your Store 8%? 💰In March, brands raised their prices on 828 products, producing an average price increase of 8%. If a retailer didn’t make these changes, these price increases would cost their store 8%.
Thankfully, indie stores using Shop Local have the updated price for these 828 products. They don’t lose 8%. The stores receive the updated prices instantly via our Syncing service.
About the Syncing Service
Syncing is a free service for retailers that is paid for by ...Read more of post
Alternatives to MyRegistry.comAs a store owner, you know how important it is to choose a registry service that works well for you, your employees, your registrants, and gift-givers (family and friends). In addition to working well, the registry service should offer your store good value (price vs. results).
When looking for registry software, some retailers consider MyRegistry.com for their registry service. MyRegistry.com offers gift registry creation and management features that integrate ...Read more of post
Home Tonic Saves $4,120 and 6 Weeks in Labor with Shop LocalWe are pleased to announce that Home Tonic in historic Newton, Pennsylvania, has joined the Shop Local software platform to grow its online business. This home furnishings, accessories, gifts, and design shop is conveniently located between New York City and Philadelphia. They are a favorite of Bucks County residents and visitors.
Home Tonic saved $4,120 and 6 Weeks in labor on website product maintenance through the Shop Local platform. They have chosen Shop Local to...Read more of post
Alternatives to Gift ReggieAs a store owner, you know how important it is to choose a registry service that works well for you, your employees, your registrants, and gift-givers (family and friends). In addition to working well, the registry service should offer your store good value (price vs. results).
When looking for registry software, some retailers consider Gift Reggie for their registry service. Gift Reggie offers gift registry creation and management features that integrate with a ...Read more of post
Zwilling Joins Shop LocalWe're pleased to share that renowned cutlery brand Zwilling is joining the Syncing service.
We expect Zwilling products to be ready for Syncing by April 8th, 2024. We'll keep members posted about the actual date as we progress with the brand's boarding to our platform.
…………
About Zwilling
Zwilling was founded in Solingen, Germany in 1731 by Peter Henckels making it one of the oldest brands in the world today. ...Read more of post
Shop Local Saves Adler’s $44,907 and 64 Weeks in LaborWe are pleased to announce that Adler’s, a jewelry and gift store in New Orleans, Louisiana, has joined the Shop Local software platform to grow its online business. Adler’s saved $44,907 and 64 weeks in labor on website product maintenance through the Shop Local platform. They have chosen Shop Local to revamp the Gift Registry service they have maintained since their early days.
For over 100 years, Adler's has held its position as the leading jeweler in ...Read more of post
Drive Local: Join Shop Local and Get a Free Tesla 🚗No one likes to pay for gas—just ask Tesla drivers. Chris Kornelis, a reporter for The Wall St. Journal, shares this week how he switched to a Tesla to save $100 a month ($1,200 a year!) on gas.
This story is important to us because if someone will pick a car to save $1,200 a year, we should be able to find what they need to save in order to pick Shop Local’s Online Store. Let’s learn from Chris and his Tesla choice.
Are Price Increases Costing Your Store 6%? 💸In February, brands raised their prices on 9,378 products, producing an average price increase of 6%. If a retailer didn’t make these changes, these price increases would cost their store 6%.
Thankfully, indie stores using Shop Local have the updated price for these 9,378 products. They don’t lose 6%. The stores receive the updated prices instantly via our Syncing service.
.................
View recent price changes from Syncing partner brands here: ...Read more of post
See You in Atlanta in July 2024We'll be at the AmericasMart show Tuesday, July 16 – Friday, July 19, 2024. We'd love to meet with you and hear about your business.
Are you an existing Shop Local client?
If so, we put together the following materials for sales reps and brands. Please share these materials with your retailers. Please print these for use during the show:
1. Explanation Materials
A flyer showing featured Brand Syncing partners. We have 114 partner brands. You'll
Shop Local Saves Breed & Co. $37,435 and 53 Weeks in LaborWe are pleased to announce that Breed & Co., a retail store in Austin, Texas, has joined the Shop Local software platform to grow its online business. Breed & Co. made the decision to switch from their previous registry provider and recreate their registry program using Shop Local. Since revamping their registry program 3 weeks ago, Breed & Co. has saved $37,435 and 53 weeks in labor on website product maintenance through the Shop Local platform.
We expect LAFCO products to be ready for Syncing by April 5th, 2024. We'll keep members posted about the actual date as we progress with the brand's boarding to our platform.
…………
About LAFCO
LAFCO (Luxury Articles and Fragrance Company) was created in 1992 by founder and nose, Jon Bresler, and his passion for the European tradition of botanical-based...Read more of post
Cotton Bale Market is a favorite local Home Store and Gift Shop. They offer a wide variety of items for decorating, gift giving, and more. Cotton Bale Market also offers a complete wedding and shower gift registry service that simplifies gift-giving for any special occasion.
Brick and Row Merci Beaucoup is an interior décor and gift store offering a mix of traditional and non-traditional design styles. Located in the building where Natchitoches’ Historic Hotel once was, customers visit Brick and Row Merci Beaucoup to find exclusive gifts, seasonal...Read more of post
The Square Gift Co. Gift Shop Saves $955 and 1 Week in Labor Using Shop LocalWe are pleased to announce The Square Gift Co. has joined the Shop Local community of retailers. The Square Gift Co. is a retail store in Fulton, Mississippi. The store owners, Jessica Howell and Keely McMillen recently placed an order with Casafina. When their shipment arrived, it contained a flyer promoting Shop Local. The flyer helped them more easily market and sell what was in the box online. The Square Gift Co. currently has a Shopify online store but was ...Read more of post
Jake Gyllenhaal & Ginori Nice to see Jake Gyllenhaal in a Ginori 1735 ad in a recent The New York Times T magazine issue. Ginori 1745 is a Shop Local Syncing partner.
Updated Feature: See Price Changes for Syncing ProductsYour Shop Local Store has an updated feature: We can now more easily view price changes for your Synced products. The Syncing Product Price Changes page shows price changes made by your Syncing brands in the last 30 days.
By default, the Price Changes page is sorted by price change percentage. This helps your store easily identify the biggest price changes among all of your brands.
Your store can also now sort the Price Changes page by date changed. This ...Read more of post
Were you at the Dallas or Atlanta shows? If so, you want to help your stores sell what they just bought from you.
We have a solution to increase your post show re-orders:
As you know, your customers bought from you at the show.
They will return to their shop and be adrift about getting these products on to their website. That hurts your future re-orders.
Let's help them sell what they just bought. Why? This will help them re-
The Persnickety Pig is home to eclectic gifts, antiquities, gourmet foods, and more. They offer a comprehensive wedding and shower gift registry service that takes the stress out of gift-giving for any special occasion.
By joining Shop Local, the store instantly receives great benefits:
Serenite Home Saves $18k Using Shop LocalWe are pleased to announce Serenite Home has joined the Shop Local community of retailers. Serenite Home is a retail store and design studio in Daphne, Alabama. The store owner, Laura Downing, recently relocated her business from California. Her passion for interior design led her to expand her services to include a retail store with home furnishings, gift and tabletop offerings.
Within a very short time, Laura had a live Shop Local Store:
Thanks, Neil ☺️Greetings from Dallas. Good to see our brand partners promoting their Shop Local Syncing service in their showrooms. Here we see Neil Peters, national sales director for Carmel Ceramica, holding a Shop Local display. A merchant can scan the QR code and get all Carmel’s products online instantly.
5 Reasons Laura May Uses the Wholesale ServiceYour Shop Local account offers a built-in solution to shop thousands of products. The Wholesale service combines the best features from wholesale marketplaces and buying on a brand’s site into a new service. Shop Local retailers can save time and money by using the Wholesale service.
The Ivy House, an indie retailer in Texas that has used our e-commerce software since 2015, uses the Wholesale service to save time and money. Laura May, the owner of The...Read more of post
20% Of Consumers To Buy Holiday Gifts at Independent RetailersA recent study conducted by Jungle Scout reports that many consumers prefer to support small and local businesses for their holiday shopping. 20% reported they will buy holiday gifts from indie stores, up from 10% last year. The report ranks independent retailers in 4th place for in-store shopping, surpassing Costco, Walgreen's Best Buy, Sam's Club, Macy's and Home Depot.
The article shares 53% of consumers bought online from independent stores on Small Business...Read more of post
See You in Dallas in January 2024We'll be at the Dallas Market Center show Wednesday, January 10 - Friday, January 12, 2024. We'd love to meet with you and hear about your business and what you're seeing.
Trade Show Materials
We put together the following materials for sales reps and brands. Please share these materials with your retailers. Please print these for use during the show:
1. Explanation Materials
A flyer showing featured Brand Syncing partners. We have 115+ partner
RetailDive Reports Online and Mobile Sales are the Winner for Black Friday 2023According to a recent RetailDive report, online and mobile purchases for Black Friday sales were the strongest, with smartphone sales leading at 54% of online sales. The article states consumers spent a record $9.8 billion online on Black Friday, according to data from Adobe Analytics. That’s up 7.5% from last year.
Industry experts forecast that consumer spending will be up 2-3% year over year. The National Retail Federation projects 3-4% year over year. ...Read more of post
See You in Atlanta in January 2024We'll be at the AmericasMart show Wednesday, January 17 – Friday, January 19, 2024. We'd love to meet with you and hear about your business and what you're seeing.
Trade Show Materials
We put together the following materials for sales reps and brands. Please share these materials with your retailers. Please print these for use during the show:
1. Explanation Materials
A flyer showing featured Brand Syncing partners. We have 115+ partner
Tableware Today: Three Brands Promote Shop LocalWe're happy to see Vista Alegre, Bordallo Pinheiro, and Carmel Ceramica promote the Shop Local platform in Tableware Today's December/January 2024 issue.
In the advertisements, the brands displays our ShopLocal.org logo.
A brand shows the logo so that retailers know they can easily sell the products shown.
When a brand offers our Brand Syncing service, a retailer can instantly display the brand's entire product catalog online.
We expect Christofle products to be ready for Syncing by December 14th, 2023. We'll keep members posted about the actual date as we progress with the brand's boarding to our platform.
…………
About Christofle
Christofle believes The Art of Living is indeed an Art. Taking pleasure in decorating a house, setting a table, sharing the good and the ...Read more of post
Are Price Increases Costing Your Store 9%? 📈In September, brands raised their prices on 910 products, producing an average price increase of 9%. If a retailer didn’t make these changes, these price increases would cost their store 9%.
Thankfully, indie stores using Shop Local have the updated price for these 910 products. They don’t lose 9%. The stores receive the updated prices instantly via our Brand Syncing service.
.................
View recent price changes from 100+ partner brands here: ...Read more of post
A Date With Calendars 📆One of the main problems that businesses have is efficient use of time. A retailer (or brand or sales rep) seeks on a daily basis to manage their time and optimize results. (I was reminded of this while reading a The Wall St. Journal article about time management for the family.) Businesses use a variety of tools to manage and save time, including email, texting, and Zoom.
Shop Local helps businesses in their quest to save time. We offer businesses a ...Read more of post
Porto Brasil Tableware joins our network of 115+ premium brands that Sync products with 1,300+ fine indie stores.
Porto Brasil Tableware is a contemporary company passionate about design. Founded 20 years ago in Porto Ferreira, Brazil, Porto Brasil was the first company in the world to work with digital printing on stoneware. Their stoneware body is ...Read more of post
Tableware Today: Babcock Gifts Shares InspirationMarion Samuel, who manages Babcock Gifts, a Tennessee-based gift shop, pens Tableware Today’s Last Word column in this month’s issue. She shares how they have grown over the last 50 years and run their store.
I was pleased to see her tout the store’s Bridge software. Babcock Gifts, which has been a client for 10 years, uses Bridge’s Shop Local gift registry service and Brand Syncing service. Using our service, they showcase 400+ couples’ ...Read more of post
New Feature: Adjust Price Floors for Your BrandsYour Shop Local Store has a new feature: You can now adjust the price floors for your brands. The price floor feature helps your business avoid making a sale to a general public customer that is not profitable and/or that does not meet minimum reorder amounts from the brand.
Previously, all Syncing Brands had the same price floor level, and all non-Syncing Brands had the same price floor level. With this update, your store can update an individual price floor ...Read more of post
Simplicity ⚪️When Apple launched its new iPhones this month, one of its most noteworthy updates was replacing its Lightning charging cable with a USB-C. This was not a voluntary move or extension of Steve Jobs’s love of simplicity. Apple changed it because the European Union required them to, according to Ben Cohen in The Wall St. Journal. Now, just about every mobile phone in the world (forget just little ol’ Europe) will have one charging solution (USB-C).
With this update, your store can decide whether or not to charge tax on a product. This is handy, for example, when selling most food online in New York State, where such purchases are tax-empt.
Please follow these steps to access this feature:
Log in to your Shop Local account.
Browse to the product you wish to make tax-exempt.
Ginori 1735 & Kering in The TimesGinori 1735, a client using our Syncing service, was featured in a four-page Kering advertisement in the Times this past weekend. The ad promotes imagination and invites readers to enjoy a film.
We thank Kering and Ginori 1735 for supporting their indie retailers and their imaginations.