This article, which will appear in the December/January 2025 issue of Tableware Today, explains the importance of wedding registries to indie stores.
Our e-commerce platform helps 1,500 indie stores sell $22 million a year. Perhaps surprising is that more than 90% of these orders are wedding registry gifts. Our stores offer tens of thousands of goods for sale online, with the lion’s share being wedding gifts. Why are wedding registry sales 90% of online sales while non-gift orders ...
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Great news: Tableware Today, the bi-monthly print magazine dedicated to our industry, will be publishing our Leaderboard results on the last page of each coming issue.
This article below will appear in the October/November 2024 issue of Tableware Today and explains our inspiration for the Leaderboard.
Indie stores have the best chance of ranking highly in Google when they use Shop Local. Merchants know this because of their page 1 rankings in search tests, such as for Florida results.
These Shop Local retailers located in Florida appear on page one of Google due to their Shop Local Store:
How Shop Local helps 4 retailers rank on page 1 of Google in Tennessee
April 18, 2024
Indie stores have the best chance of ranking highly in Google when they use Shop Local. Merchants know this because of their page 1 rankings and how they beat big-box stores in search tests, such as for Tennessee results.
These Shop Local retailers located in Tennessee appear on page one of Google due to their Shop Local Store:
How Shop Local helps 3 retailers rank on page 1 of Google in Louisiana
April 11, 2024
Indie stores have the best chance of ranking highly in Google when they use Shop Local. Merchants know this because of their page 1 rankings and how they beat big-box stores in search tests, such as for Louisiana results.
These Shop Local retailers located in Louisiana appear on page one of Google due to their Shop Local Store:
How Shop Local helps 2 retailers rank on page 1 of Google in Delaware
April 4, 2024
Indie stores have the best chance of ranking highly in Google when they use Shop Local. Merchants know this because of their page 1 rankings and how they beat big-box stores in search tests, such as for Delaware results.
These Shop Local retailers located in Delaware appear on page one of Google due to their Shop Local Store:
How Shop Local helps 4 retailers rank on page 1 of Google in Pennsylvania
March 29, 2024
Indie stores have the best chance of ranking highly in Google when they use Shop Local. Merchants know this because of their page 1 rankings and how they beat big-box stores in search tests, such as for Pennsylvania results.
These Shop Local retailers located in Pennsylvania appear on page one of Google due to their Shop Local Store:
How Shop Local helps 4 retailers rank on page 1 of Google in Mississippi
March 21, 2024
Indie stores have the best chance of ranking highly in Google when they use Shop Local. Merchants know this because of their page 1 rankings and how they beat big-box stores in search tests, such as for Mississippi results.
These Shop Local retailers located in Mississippi appear on page one of Google due to their Shop Local Store:
How Shop Local helps South Carolina retailers get sales leads
March 13, 2024
Indie stores have the best chance of ranking highly in Google when they use Shop Local. Merchants know this because of their page 1 rankings and how they beat big-box stores in search tests, such as for South Carolina results.
These Shop Local retailers located in South Carolina appear on page one of Google due to their Shop Local Store:
How Shop Local helps 5 retailers in the peach state dominate page 1 of Google.
March 6, 2024
Indie stores have the best chance of ranking highly in Google when they use Shop Local. Merchants know this because of their page 1 rankings and how they beat big-box stores in search tests.
Study:
We recently conducted a Google study for wedding registry searches in Georgia.
We Googled "wedding registry Georgia."
Study Results:
5 merchants using Shop Local registry software appeared on page 1 of Google. There are 10 "organic slots" on page 1--
How Shop Local helps 3 retailers rank higher than Target on page 1 of Google.
February 28, 2024
Indie stores have the best chance of ranking highly in Google when they use Shop Local. Proof: Our indie shops beat big-box stores in Google search tests.
Example: We recently conducted a Google study for wedding registry purchasing in Alabama. We Googled "wedding registry Alabama."
Search Results
Stores using Shop Local in Alabama ranked on page 1 of Google ahead of national chains and other registry services, which often have larger customer bases and bigger website
NEW YORK, NY, Feb. 15, 2024 – Shop Local, an e-commerce platform, reported that it's helping indie stores rank on page one of Google in 60% of states for wedding gift purchases. The findings are based on a recent study that Shop Local conducted regarding wedding registry purchasing.
Study Findings:
For 30 state searches, Shop Local Stores appeared on page one of Google. This represents 63% of all states. When just calculating the states in which Shop Local has clients (48
We recently conducted a study to review Google search results for wedding registry purchasing. In the results for 32 states in which we have clients, Shop Local stores ranked on page 1 of Google ahead of national chains and other registry services, which often have larger customer bases and bigger website budgets.
When conducting the search for "wedding registry [state name]", many Shop Local stores beat MyRegistry.com and Shopify apps, like Gift Reggie.
NEW YORK, NY, Sept. 06, 2023 – Shop Local, an e-commerce platform, reported that it's helping indie stores rank on page one of Google in 64% of states for wedding gift purchases. The findings are based on a recent study that Shop Local conducted regarding wedding registry purchasing.
Study Findings:
For 32 state searches, Shop Local Stores appeared on page one of Google. This represents 64% of all states. When just calculating the states in which Shop Local has
I was happy to see Tableware Today magazine share our experiences and lessons regarding the power of free shipping.
You're invited to read the article below:
.........................
THE LAST WORD
FREE SHIPPING PAYS OFF
by JASON SOLAREK
Most indie stores don’t have the technical ability or people power to track pricing and offer discounts like free shipping. Indie stores need this information or they’ll be left behind. This information can make a difference: in ...
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NEW YORK, NY, Oct. 24, 2022 – Bridge, an e-commerce community, reported that it's helping indie stores rank on page one of Google in 76% of states for wedding gift purchases. The findings are based on a recent study that Bridge conducted regarding wedding registry purchasing.
Study Findings:
For 38 state searches, Bridge Stores appeared on page one of Google. This represents 76% of all states. When just calculating the states in which Bridge has clients (48),
MEMBERSHIP SURGES 50% IN E-COMMERCE COMMUNITY Online Shopping Boom Drives Retail Industry to Team Up On Bridge
NEW YORK, NY, July 30, 2021 – Bridge, an e-commerce community, reported a record increase in membership as the pandemic continued to rattle the retail landscape. In the last 12 months, 275 retail stores joined Bridge, bringing the total membership to more than 826 stores—a 50% increase. ...
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In this month’s HFN magazine, Editor Allison Zisko gives Bridge a shout out in her ‘Letter from the Editor’ column. She encourages the home goods industry to adopt digital marketplaces (trade shows) now, and notes that Bridge started offering an online platform for the tabletop industry years ago.
She notes that many big, well-funded trade shows (read IMC, which may spend $100m, and Messe) have suddenly seen the writing on the wall and are building competitors to Faire...
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