A. Connect with your existing retailers that are active / using Shop Local 

1. Log in to your Shop Local account.
2. At the top of your account, hover over Network, and from the drop-down menu, click on My Retailers.
   1. On this page, you'll see your brand and which retailers are connected to it.
   2. You will most likely want to sync with all retailers that say they sell your brand.
   3. At the bottom of the "Synced" column, there is a percentage showing what percentage of retailers that sell your brand with which you're Syncing products. You will likely want this percentage to be as close to 100% as possible.
   4. Note: there is also a column titled Show on Find a Retailer.  For each retailer that you're syncing with, you will like want there to be a green dot (meaning 'yes'). If there is no green dot and you are syncing products, click on Add.
   5. If you see the retailer that you want to sync with here, click the Ask to Sync link.
3. If you don't see the retailer's name, scroll to the bottom of the page and click the Add Business button. You will be taken to the directory with all of Shop Local's businesses in it. Please see step B below for more instructions.
   
   

B. Invite your existing retailers that do not currently use Shop Local to open a free Shop Local account

1. Email your retailers.
   1. You will want to email your retailers and invite them to join you on Shop Local.
   2. In order to make this easier, Shop Local has a customizable template email. To access this template, please follow these steps:
      1. Log in to your Shop Local account.
      2. At the top of your account, hover over Network, and from the drop-down menu, click Email Template to Invite Retailer.

      3. The page will show a template customized for your business. You can copy and paste this text into a new email in your email program.

         

          

2. Sync with retailers that report selling your brand on the "Invite Retailers" page.
   1. Log in to your Shop Local account.
   2. At the top of your account, hover over Network, and from the drop-down menu, click Invite a Retailer to Sync.
   3. You'll see a list of retailers that report selling your brand.
   4. Click on the Ask to Sync button. This will send a sync request.
   5. If the business accepts this sync request, all your products will appear in its Shop Local catalog for sale.
   6. You can watch your request's progress in your Ticket Tracking system.
      
      
      
      
       

C. Use the Prospecting Page to research prospective stores that don't yet carry your brand. 

1. Log in to your Shop Local account.
2. Hover over Network at the top of your account. From the drop-down menu, click Prospect for New Retailers. The Prospects page is broken down into sections that help prospect for new retailers.
   
   

D. View all active retailers of Shop Local

Visit our sales site where we list all active stores: https://www.shoplocal.org/retailers-members.cfm

E. Promote your Shop Local service in your showroom. 

Shop Local offers you free materials to help grow your business. Download your materials:

1. Log in to your Shop Local account.
2. Hover over Network at the top of your account. From the drop-down menu, click Marketing Materials.
   
   

F. Promote your Shop Local on your website. 

Place the Shop Local logo on your website. The logo may appear alongside other social media logos such as Facebook, Pinterest, or Instagram. The logo can also go on the wholesale section/retailer section of your site and include a description of the program. This logo can be a link leading to your Shop Local home page.

View examples of how Brands added the Shop Loco logo to their website:
https://www.shoplocal.org/help-center.cfm/496/Examples-of-Shop-Local-Logos-on-Brands'-Websites

Please find the Shop Local logo choices below for your use.

G. Promote your Shop Local in your price list.

Add text to the bottom of your price list that shares that retailers using Shop Local will always have the most up-to-date information.

Shop Local is quicker and cheaper than using Dropbox and other file-sharing services to share updates. Reason: it's instant.

View more logo examples:

1. Log in to your Shop Local account.
2. Hover over Network at the top of your account. From the drop-down menu, click Marketing Materials.

Related: Increasing Sales on Existing Products