The Brand Syncing service is a marketing tool to help your existing retailers sell more of your brands' products. Your brands can share products (with pictures, prices, and descriptions) with your retailers in real-time.
Your retailers can use these synced products to power their websites and gift registries. Your brands control how the products appear and are organized on your retailers' online stores.
Chris Rosse (Rosse Associates), Mary Mary O'Neil, Jason Solarek (Bridge) and Bonnie Fratis
How do you get retailers to sell more? To sell more, retailers need to show more products online. Shop Local's Brand Syncing service makes this possible.
Please find a comparison below of a retailer that does not use the Brand Syncing service and a retailer that does for the brand Juliska.
Shop Local created the Retail Website Grader to help reps. The Grader is free. It helps reps evaluate their stores' websites and chart a path to more sales.
Watch Jason Solarek, Shop Local's CEO, explain how to use the Website Grader:
You can sign up your store for Shop Local and Brand Syncing. A retailer can sync with products for free. The retailer also receives a free Shop Local Store, online gift registry software, and many other tools to help it sell online.
You can sign up a store.
Please use this online sign-up form:
How will you make more money with Shop Local?
You make more in commission because retailers sell 18% on average more due to Shop Local (Read the case study here).
How will a sale be made?
Does a Syncing Brand have to drop-ship?
No, a Syncing Brand does not have to drop-ship to participate. If a brand drop-ships, then a retailer may ask the brand to drop-ship an order. If the brand does not drop-ship, they will mail the item to the retailer, and then the retailer will mail it to the customer.
How does the Syncing service deal with minimum order requirements?
If a retailer has an order in hand and it does not have the item in stock, it will first assess if the order is over the minimum reorder amount. If it's over the minimum reorder amount, the retailer may place the order as a drop-ship. If the order is under the minimum, the retailer may decide if there are additional products it would like to order. To meet the minimum requirement, the retailer may order more products to fulfill the Bridge order as well as stock its store.