For Merchants & Retailers

Pricing & Plans

Open your free account and pick a plan later.

Special Offer
Pick a paid plan and pay
$1/month for 1 month.
Join before July 14, 2025 Info circle leading to offer modal
For paid plans, get 4 days free then 1 month for $1
  • No credit card required.
  • Change or cancel your plan anytime.
Special Offer
Pick a paid plan and pay
$1/month for 1 month.
Join before July 14, 2025 Info circle leading to offer modal
For paid plans, get 4 days free then 1 month for $1

Featured Bundle Plans:

$1 for your first month
Most Popular
$1 for your first month
$1 for your first month
Bundle Plan 1
Buyer
Account
Buyer Account
$0
USD/
month
Join for free
Free
Join for free
Free
Pricing Perks
No setup fee.
No monthly subscription fee.
No annual fee.
KEY FEATURES
Shop at Wholesale from up to 64 participating brands.
Receive the product newsletter.
Receive the product newsletter.
Receive basic sales leads.
Receive basic sales leads.
Partial Leaderboard access.
Download product data and files from brands.
View, share, and comment on news posts from business friends.
100% satisfaction guarantee.
Limitations
No Online Store.
No Gift & Wedding Registry service.
No Brand Syncing service.
Compare plans
Tip:
Buy at wholesale from 64 leading brands, including Beatriz Ball, Costa Nova, and Villeroy & Boch. Please note: the brand must approve you to make purchases.
$1 for your first month
Bundle Plan 2
Pro
Store
Pro Store
From
$12
USD/
month
Start free trial
Trial
10% perf. fee
Start free trial
Trial
Pricing Perks
You keep 90% of the online retail sale.
Only pay the performance fee when your Shop Local store makes a successful sale.
No setup fee.
No annual fee.
KEY FEATURES
Online Store.
World's best Gift Registry service for indie merchants.
Gift Registry service.
4 wedding registries.
Up to 3,000 professionally managed products via the Syncing service.
Sync with 6 Syncing Brands. (3,000 products)
Avoid losing 11% on orders.
Partial Leaderboard access.
Add unlimited brands and products.
Receive our ‘5 Registries Worth $5k in 5 Days’ game plan (Value: $1,000)
More
The world's best gift registry checkout.
Add unlimited staff.
Offer Gift cards.
An online suite of powerful marketing tools.
Advanced reporting and analytics tools.
Tools to help you use your software in-store, including in-store order entry and In-Store View Mode.
Live customer service.
Integrates with your POS.
Integrates with your existing website (if you have one).
Access to retailer success training videos, help documents and strategy guides.
Access to ready made, professional marketing materials for use in-store and online.
Increase your Google ranking: Receive a network of back-links promoting your indie shop.
Avoid costly software updates: Your Shop Local Store updates are automatic.
Avoid hackers: Your Shop Local Store is secure.
ADA compliant.
All features in the Buyer Account.
100% satisfaction guarantee.
View more features below in the Online Product Catalog & Store area.
Limitations
More than 2 wedding registries.
Syncing with more than 4 Syncing Brands.
Less
Compare plans
Tip:
The Pro Store gives you everything you need to be up and running quickly.
Most Popular
$1 for your first month
Bundle Plan 3
Registry
Store
Registry Store
From
$39
USD/
month
Start free trial
Trial
8% perf. fee
Start free trial
Trial
Pricing Perks
You keep 92% of the online retail sale.
Save 20% on performance fee (10% 8%).
No setup fee.
No annual fee.
KEY FEATURES
Online Store.
World's best Gift Registry service for indie merchants.
Gift Registry service.
8 wedding registries.
Up to 4,000 professionally managed products via the Syncing service.
Sync with 8 Syncing Brands. (4,000 products)
Avoid losing 11% on orders.
1-on-1 coaching session.
Full Leaderboard access.
Add unlimited brands and products.
All features in the Pro Store.
100% satisfaction guarantee.
Compare plans
Tip:
You'll save $1 and 3 minutes for each product Synced. Since a brand on average offers 500 products, you'll save $500 in labor per Synced brand.
$1 for your first month
Bundle Plan 4
Registry
Pro Store
Registry Pro Store
From
$148
USD/
month
Start free trial
Trial
6% perf. fee
Start free trial
Trial
Pricing Perks
You keep 94% of the online retail sale.
Save 40% on performance fee (10% 6%).
Save $52/mo. on this bundle (vs. if services bought separately). Bundle Savings Modal
No setup fee.
No annual fee.
KEY FEATURES
Online Store.
World's best Gift Registry service for indie merchants.
Gift Registry service.
32 wedding registries.
Up to 16,000 professionally managed products via the Syncing service.
Sync with 32 Syncing Brands. (16,000 products)
Avoid losing 11% on orders.
Full Leaderboard access.
Custom domain.
Add unlimited brands and products.
All features in the Registry Store.
100% satisfaction guarantee.
Available Upgrades
Add more than 32 wedding registries.
Sync with more than 32 Syncing Brands.
Additional services available to Registry Pro Store subscribers.
Compare plans
Tip:
You could make more than $32,000 with this plan. How? This plan includes 32 wedding registries and the average wedding registry produces more than $1,000 in online orders.
Tip:
Buy at wholesale from 64 leading brands, including Beatriz Ball, Costa Nova, and Villeroy & Boch. Please note: the brand must approve you to make purchases.
Tip:
The Pro Store gives you everything you need to be up and running quickly.
Tip:
You'll save $1 and 3 minutes for each product Synced. Since a brand on average offers 500 products, you'll save $500 in labor per Synced brand.
Tip:
You could make more than $32,000 with this plan. How? This plan includes 32 wedding registries and the average wedding registry produces more than $1,000 in online orders.
Start free trial

Compare Plans

View all differences in plans View key differences in plans
Start free trial
Please scroll right to see table details
MONTHLY PRICE
WHOLESALE ACCESS
Shop at wholesale from up to 64 participating brands.
Add unlimited staff.
Security: Your Shop Local account and Store is secure.
ONLINE STORE & REGISTRY SERVICE
Online Store with full e-commerce cart, checkout, and suite of features.
Add unlimited products and brands.
Add unlimited brands.
Sync with products from Syncing Brands. Avoid the cost of manually adding products.
Avoid selling products at older, lower prices.
Syncing reduces your labor costs for website maintenance.
Export Synced products.
Award-winning Gift Registry service. We've powered 80,000+ registries.
Add wedding registries.
Add unlimited non-wedding registries (baby, wishlist, house warming, etc.).
Gift cards.
Avoid ADA lawsuits that may cost you $10,000: Your Shop Local Store is ADA compliant.
Avoid costly software updates: Your Shop Local Store updates are automatic.
Tools to sync data between your Shop Local Store and your third-party website (Shopify, Wordpress/Wix, Squarespace, etc.).
Custom domain (Universal Domain service).
IN-STORE
Tools to help you use your software in-store, including in-store order entry and in-store view mode.
Tools to sync data between your Shop Local Store and your POS software (Shopify, Square, Lightspeed, etc.).
MARKETING
Receive a weekly email summarizing new products and product price changes from participating brands.
Receive sales leads: Your shop will be listed on participating brands' Find a Store pages.
Access to ready made, professional marketing materials for use in-store and online.
An online suite of powerful marketing tools.
Increase your Google ranking: Receive a network of back-links promoting your indie shop.
Leaderboard access.
SUPPORT
Live customer service seven days a week.
Access to retailer success training videos, help documents and strategy guides.
1-on-1 coaching sessions.
REPORTING & ANALYTICS
Advanced reporting and analytics tools.
PRICING
What you keep from each retail sale.
Save on the performance fee.
MONTHLY PRICE

Compare Our Fees to Other Platforms

The service providers shown generate their revenue all/or partially via performance fees (aka the seller only pays when the service makes a sale). Shopify generates its revenue via flat fees and as such is not shown in this chart.

What You'll Avoid Paying...

You can avoid spending each month:
$6,137
&
61 Days
on website labor by using Shop Local's Syncing service
Details
You can avoid losing:
$15.13
/
11%
per sold item by using Syncing
Syncing Brands increased prices $15.13 (11%) on products
Details
Save 12%: You can avoid paying 12% by paying annually for service.
Details About Services & Features
1. Online Product Catalog & Store
Show Features Feature
29+ Features Included
Allow customers to complete a checkout online.
Add unlimited products (SKUs)
Add unlimited brands using Shop Local's directory of 3,520+ brands
Enjoy unlimited bandwidth
Add unlimited staff accounts
Benefit from award-winning software
Customize the design of your online store (offer branded site)
Offer a mobile-friendly, responsive website
Professionally present your products and brands using Shop Local's slideshow manager tool
Offer a quick checkout for your customers
Collect customer reviews with Shop Local review software
Boost your search engine ranking using Shop Local's search engine optimization (SEO) tools
Track website users and activity with Google Analytics
Offer gift cards
Add and edit many products at once (bulk processing)
Quickly add images to products
Add multiple pictures per product
Bulk update of prices, stock, and other product information
Offer secure web pages via our free site-wide HTTPS (SSL enabled)
Manage your business with order, inventory, and tax management features
Understand your online sales via Shop Local's professional reporting tools
Offer coupons and discounts
Share news & events (Blog)
Use Shop Local's B2B business network to monitor industry news, events, and trends
Store and share files (PDFs, Excel files, etc.)
Add custom pages
Use built-in monogramming and engraving features
Unique domain: Display a custom website address (e.g. yourbusiness.myshoplocal.com)
Offer a guest checkout path
Create orders manually
Market to customers with abandoned shopping carts
2. Online Gift Registry Service
Show Features Features
Feature Included
Create and manage registries. There is no fee to offer many registry types, including baby, house warming, wishlists, and anniversary. You only pay when you offer 2 or more wedding registries.
Offer a variety of registry types: bridal, housewarming, baby, anniversary, mardi gras, and many more
Manage what has been given and owed to registrants
Create copies of in-store registry purchases
Create sign-up bonuses and completion incentives
Easily share registry via email and social media
Registrants can customize their registry with pictures, notes, and product comments
Boost your ranking in Google: registries are SEO optimized
Receive email alerts with registry activity
Optimized for use in-store with customers
View activity by staff members
Offer a superfast checkout for customers: registrant's info is auto-populated
Save time: when a gift is purchased, software automatically shows gift as purchased on the gift list
3. Syncing Service
Show Features Features
Feature Included
Sync products and images from up to 113 brand partners sharing 73,642 products
Receive weekly email summarizing your new Synced Products
Receive weekly email summarizing your Synced Product price changes
Use File Sharing to access Synced Brand files (price lists, Excel files, PDFs, etc.)
Auto-share news from your Product Syncing brand partners
Export Synced Products
(This is helpful if you use a third-party website to show the products or wsh to import items to a POS.)
Free:
Export products from up
to 4 Syncing Brands
$99/month:
Export products from up
to 20 Syncing Brands
4. Optional Add-Ons
Show Features Features
Feature Included
Universal domain service: Use your domain (e.g. yourbusiness.com) throughout your account and mask the Bridge URL (hide 'myshoplocal.com') $24/month
Accept payments online with Bridge's secure PCI-compliant processing Standard payment processor and gateway fees.
Support, Training, & Materials
All subscriptions include access to support, training, and materials:
Free, live customer support based in the United States
Free access to software training videos
Free software updates
Invitations to live, group trainings
Software that supports the goals of the ADA (Americans with Disabilities Act)
Invitations to annual meetings and events with members in Atlanta and Dallas
Software made and hosted in the United States
Decals, review table tents, and registry table tents
Every new qualifying account receives a free, 1-hour live coaching session with one of our expert retail coaches.
100% Satisfaction Guarantee: We guarantee you'll be 100% happy or we'll refund your money. Terms.
We Work With Shipping Carriers
UPS Logo FedEx Logo USPS Logo
We offer your business integration with shipping carriers, including UPS, FedEx, and USPS.
Learn more
Connect With Your POS and Website Providers
Shopify Logo FedEx Logo WordPress Logo
We offer your business integration solutions with your e-commerce and POS providers.
Learn more

99.3% of Stores

99.3% of Stores Can’t be Wrong

Each month, 99.3% of retailers renew their Shop Local Online Store service. This high renewal rate demonstrates that retailers are happy with our service and shows the service is providing high value for members.

You Can Only Get These 6 Features With Our Platform...

6 Reasons Why We're Unique
  1. Featured brand logos

    Avoid Spending $36k On Website Labor

  2. We Fill Your Online Store With Products from Your Brands
    • We're the only platform that populates your Online Store with your brands' products. New products are online instantly and prices are kept up to date for you.
    • Your business can avoid spending $36,000 on average on website maintenance costs.
    • No other e-commerce provider has brand partnerships that fill your store via Syncing.
    Learn more about Syncing service
  3. Credit Card Processor

    Avoid Losing 6% On an Order

  4. We Help You Avoid Losing 6% on an Order
    • Our software tracks the real-time, up-to-date prices for up to 73,642 products from 113 premium partner brands.
    • This service enables your store to avoid selling those products at older, lower prices, and helps you avoid losing money.
    • Brands recently changed prices by 6% on average on products.
    • We're the only e-commerce platform that syncs prices for home good products to indie stores' websites.
    View products with recent price changes
  5. Credit Card Processor

    5x Boost in Sales Leads

  6. We Give You Up to 500% More Sales Leads via Google
    • We give you up to 5x more sales leads for gift registry purchases by increasing your visibility in Google. We do this by organically seeding links leading back to your Online Store, thereby increasing your ranking and sales.
    • No other e-commerce provider gives you this network of back links.
    Read our Google study
  7. Cell Phone

    Reduce Cart Abandonment on Gift Purchases by 75%

  8. We Give You and Your Shoppers a Seamless Gift Registry Service & Shopping Cart
    • We're the only service provider that offers both a registry service and an online store. This seamless approach makes management easier and increases checkout conversion by 4x. For this reason, we're the #1 registry choice for indie stores.
    • Our software helps your store become the best registry player in your market.
    • No other e-commerce provider makes wedding registry software.
    Learn about increasing your checkout conversion by 4x
  9. Best Sellers Ribbon

    Sell the Best Wedding Gifts

  10. We Identify the Best Wedding Gifts & Empower You to Sell Them
    • We collect generalized sales data from over 1,495 of America's best stores, make it anonymous, and share this with members. We share this via the Leaderboard, top-sellers newsletter program, and top 10 wedding gift lists.
    • No other e-commerce provider gives you this crucial sales data.
    View the Leaderboard

  11. Use the Best Registry Tools

  12. We Give You Unique Wedding Registry Tools, Including the Gift Center & Registry Accounting
    • Our Registry service organizes gifts by brand, department, and price point and presents them in your Online Store's Gift Center. This produces more orders for you, speeds up the gift addition process, and makes registrants happier.
    • No other e-commerce provider makes a gift center.
      View live example of the Gift Center on The Ivy House
    • We're the only registry software with a registry credit accounting system. We make it easy to know what has been given out and what is owed.

Join America's Best Indie Stores on Shop Local

Herend costing savings by using Bridges
Persnickety in Madison, MS
Number of Retailers Using Shop Local's Online Store Service
2024 retailer growth chart

1,495 retailers use our Online Store, including:

We believe there is strength in numbers. Each member helps others leverage the collective power and knowledge of indie stores.
The best indie stores in America use our services, including:
The Ivy House Logo
The Ivy House
Dallas, TX
View Store
Babcock Gifts Logo
Babcock Gifts
Memphis, TN
View Store
Elizabeth Clair's Logo
Elizabeth Clair's
Tupelo, MS
View Store
Friend & Company Logo
Friend & Company
New Orleans, LA
View Store

Reviews About Our Service

June 26, 2025 at 01:10 PM
"Shop Local is an invaluable tool for our shop. Online sales are so easy and the customer gains so much information about our brands. The pre-generated wedding registry flyer with QR codes is brilliant. We usually print out a page for customers to view when we are busy. However with this new tool they can actually place an order online while in the store...double the pleasure." ~ john grady burns | View Hal Garner at Nest's Store
June 12, 2025 at 05:00 PM
"My Shop Local experience has been nothing short of amazing! Aimee and Abby have been phenomenal! It’s opened doors that I didn’t know existed! Without the help of the Shop Local team, our bridal business wouldn’t be where it is today! Very thankful for all of you!" ~ Glenn Northcutt | View Northcutt's On Main's Store
Reviews for Shop Local Service »

New Member Profiles & Success Stories

Member story news post image
Brand New Texas Indie Store Avoids $9,739 in Labor Costs
June 18, 2025
We are pleased to announce that Rutland's of Texarkana has joined Shop Local to grow its online tabletop and bridal ...
» Read More
Member story news post image
Small Town Texas Indie Store Avoids $7,718 in Labor Costs
May 07, 2025
We are pleased to announce that Velvet Magnolia has joined Shop Local to grow its online tabletop and bridal ...
» Read More
Member story news post image
Mississippi Indie Store Avoids $6,034 on Labor Costs
February 27, 2025
We are pleased to announce that J Dabbs Designs has joined Shop Local to grow its online registry business after ...
» Read More
New Member Profiles & Success Stories »

Retailer Qualifications

To join and use Shop Local Store, a business must have a federal tax ID (TIN) and one or more dedicated, physical storefronts that consumers can access (e.g. not a P.O. box or postal/mail center).

Please view our FAQ page

FAQ for Sales Reps

Is Shop Local free for sales reps?
Yes. There is no charge to a rep to have a Shop Local account. Once a rep signs up, it may choose to upgrade to optional, paid services.

Is there a setup fee?
No. Setup is free.

Can I cancel my account at any time?
Yes, you can cancel your free account anytime.

Payment

Do you wish to upgrade from a free account to a paid account? Send Bridge a payment

Page tags: gift registry software, bridal registry, bridge subscription