Your New E-commerce & Gift Registry Platform

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Join 1,492 of America's best local shops who have sold $141,881,532 via Shop Local
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Join industry leaders, including 1,492 indie retailers & 113 premium brands.
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Special Offer
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What Shop Local Does For You

Here’s the Magic

1

We Give Your
Business
A Free Account

  • You sign up online.
  • You choose the services you'd like and we give your business an account.
  • If applicable, your account may include a free, public website on our platform.

Your website address
may be your business name:
yourbusiness.myshoplocal.com

View live retailer example:
babcockgifts.myshoplocal.com

View live brand example:
juliska.myshoplocal.com

View live sales rep example:
rosse.myshoplocal.com

2

We Help You
Grow Your
Business

  • You complete your business profile.
  • If you're a retailer or sales rep, using Shop Local's directory of 3,520 brands you pick the brands with which you do business.
  • If you're a brand, you connect with your retailers that use Shop Local. You can pick your accounts from our directory of 1,492 retailers. You can invite any retailer to join you on the platform.
You add your products.

3

We Help You
Attract Customers &
Sell More

Customers will see your products online in your Shop Local account.

Retailers and brands using their Store Registry service can receive orders.

If they wish, brands can sell direct. Brands also can sell to businesses on the platform using the Wholesale Service.

Our Solutions by Service

The Tools That Power Success

Online Store Service
We've helped 1,492 merchants sell $130m online.
Gift Registry Service
We handle 96,370 gift registries for merchants.
Wholesale Service
64 premium brands receive orders via our wholesale service.

1,492 Retail Members & Growing

Retailer Examples
Powering the Best Independent Retailers in the Country
The Ivy House Logo
Dallas, TX
The Ivy House Cover Image
  • 840 wedding registries
  • 12 wishlists
  • 1 baby registry
View The Ivy House's registry service
Babcock Gifts Logo
Memphis, TN
Babcock Gifts Cover Image
  • 356 wedding registries
  • 9 wishlists
View Babcock Gifts's registry service
Elizabeth Clair's Logo
Tupelo, MS
Elizabeth Clair's Cover Image
  • 345 wedding registries
  • 2 wishlists
  • 1 baby registry
View Elizabeth Clair's registry service

Meet the Leaders Powering Indie Stores

Contemporary Concepts store

“By moving to Shop Local, we cut our website maintenance costs by 86%.”

Kenny Cohen / Owner
Contemporary Concepts / Pittsburgh, PA
Member Since September 2020
Jeffrey Bannon store

“Shop Local doubled the number of registries at our store and doubled our registry sales.”

Jeffrey Bannon / Owner
Jeffrey Bannon Ltd. / Charleston, SC
Member Since September 2018
Registry Examples

View Real Registries from Our Retail Partners

7 DAYS AWAY
See You in Atlanta for the Show: July 15 - 18, 2025
Event chalk 25043 picture
Tue., July 15, 2025 -
Fri., July 18, 2025



AmericasMart in Atlanta, GA
We’ll be at the AmericasMart Tuesday, July 15 - Friday, July 18, 2025.  We'd love to meet and hear about your ...
» RSVP
Live Wedding Registry Workshop for Owners & Store Managers
Event chalk 25325 picture
Fri., June 20, 2025 -
Thu., June 26, 2025


You’re Invited 💌 Are Your Online Sales Struggling?  Wedding Registry Events Down?  Join us for a live, ...
» Read More
Live Wedding Workshop for Owners & Store Managers
Event chalk 25286 picture
Thu., June 12, 2025


You’re Invited 💌 Are Your Online Sales Struggling?  Wedding Registry Events Down?  Join us for a live, ...
» Read More
How to Add to Your Website

Grow What You've Built

Start Using Our Online Store or Syncing Service

Our services are compatible with all third-party providers.

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About Shop Local

The Bridge Behind the Brand

Image of Jason Solarek
Image of Jason Solarek
Image of Jason Solarek
Image of Jason Solarek
Image of Jason Solarek
Image of Jason Solarek
Back in 2007, we managed websites for indie retailers and brands. Every week, we manually added products to their sites—a time-consuming, expensive, and repetitive task.

One weekend at Moran’s Pub in NYC, I realized: multiple stores were paying us to upload the same brand products. What if a brand could upload products once, and all partnered stores could access them instantly?

No software did this. So I sketched a solution on a napkin: brands would share product data and retailers would display it automatically. We built a prototype. Within months, two stores and eight brands were sharing products via our digital data 'bridge' service.

Today, 1,492 retailers use Shop Local to easily sell 73,439 products from 113 partner brands. We’ve powered 90,000+ gift registries and helped our clients sell millions.

Our mission started on that napkin—and it’s still our focus: make running an online store easier for indie merchants.

We named our platform Shop Local because we believe in supporting indie businesses and their communities.

We’d love for you to join us.

Shop local,
Jason & the Shop Local Team
Image of Jason Solarek
Compare Shop Local

We Invite You to Dinner 🍽️...