Offer An Online Store for Your Retail Business
Use our award-winning e-commerce service
- Our merchants average $242 per online order and sell 18% more overall.
- Sell products from any brand you carry. Pre-populate your Store with up to 72,723 products from 110 partner brands.
- Your store includes a gift & wedding registry service, Syncing service, and tools to save time and avoid pricing errors.
- No setup fee or annual fee. Pay only a small transaction fee per order. Satisfaction guaranteed or you don't pay (Details).
$1/month for 1 month. Join before Jan. 24, 2026 Info circle leading to offer modal
Overview
- Add An Extra $6,500/month
- The Problem We Solve
- Stay Competitive
- 21 Features
- How Does Shop Local Work For a Retailer
- We've Sold $140m+ for Indie Stores
- Examples
- 3 Sketches Explain How We Increase Your Sales
- 5 Day Plan
- Four Reasons Why Merchants Choose Shop Local
- Support, SEO and Wholesale Ordering
- Retailer Qualifications
- About Bridge
- In The News
- Helpful Links
The Problem We Solve
- Setting up an online store is often costly and expensive.
- Other e-commerce platforms make indie retailers manage multiple tools and vendors.
- Shop Local provides an all-in-one, affordable solution. Set up is free, and everything works together seamlessly.
Jason Solarek, Shop Local's Founder and CEO, with a Shop Local mission statement poster
Stay Competitive Online
Hire developers, app subscriptions, marketers, and SEO experts.
Use Shop Local to get it all.
As little as $12/month.
How Much Does Running an Online Store Cost?
Running and maintaining an online store usually means paying separately for website hosting, design, speed optimization, and security.
Shop Local bundles these essentials — including our Syncing service, daily coding of new features, quick-loading web pages, security, etc — into one easy service.
Unlike other providers, we include premium features out-of-the-box, saving you time, money, and labor.
» View 11 features comparing Shop Local to other software platforms
Features
21 Reasons Businesses Choose Shop Local Store
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More Shop Local Store Features
More Shop Local Store Features
Brand Directory & Syncing
Easily Add Up to 3,582 Brands
Add from 3,582 brands using our directory, including 110 brand partners offering automatic product updates.
You can add any brand to your Online Store.
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We can instantly add products from the above brands to your Store.
You Can Only Get These 6 Features With Our Platform...
Only our software brings you these benefits:
How It Works
1
Get Your Account
yourstorename.myshoplocal.com
Pick your services and get started right away. (If you wish, you can use your own domain.)
View Live Example:
babcockgifts.myshoplocal.com
2
Add Brands from Our Directory of 3,500+ Brands
You can add any brands to your account that you wish.
3
Sync Products
Use our Syncing service to populate your Online Store with over 74,000 products from 110 participating brands.
View Live Example:
Babcock's Juliska Home Page
4
Receive Orders via a Secure Checkout
Your customers can checkout via your Shop Local Store.
5
Grow Your Registry with Our Award-Winning Software.
Family and friends can visit registries on your Shop Local Store and make purchases from the lists. If you have a separate, third-party website, you can add a "Gift Registry” link that leads to your Shop Local Registry home page.
View Live Example:
Babcock's Gift Registry Home Page
6
Place Wholesale Orders Faster with Shop Local Wholesale
Shop Local Wholesale reduces the number of steps required to place an order by 50%.
We've Sold $140m+ for Indie Stores
This year we'll help them sell $15m+
- A retailer often gains an additional $78k in wedding registry sales with our software—and some indie stores gain $1m+/year in sales.
- A wedding registry often brings a merchant $3,200 in gift orders.
- A wedding registry gift often generates $164 for a merchant.
1,447 retailers use Shop Local's Online Store, including:
- 867 Gift shops
- 653 Home goods stores
- 138 Tableware stores
- 126 Jewelry stores
- 91 Women's clothing stores
- 81 Interior design studios
- 71 Furniture stores
- 71 Kitchen stores
We believe there is strength in numbers. Each member helps others leverage the collective power and knowledge of indie stores.
» Read More
» Read More
How Businesses Use Shop Local's Store
Which Setup Fits You?
What is your current website situation?
| A. | B. | C. | |
| Situation: | No website | E-commerce site or informational site | Advanced e-commerce site |
| Assessment: | Use Shop Local as your full website. | Add links on your existing site leading to your Shop Local Store. | Add links to your Shop Local Gift Registry from your Shop Local account to your site or import product data. |
| Choice: | Shop Local Handles It All for You | Hybrid | Advanced Hybrid |
| Choice A | |
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Situation: No website |
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Assessment: Use Shop Local as your full website. |
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| Shop Local Handles It All for You | |
| Choice B | |
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Situation: E-commerce site or informational site |
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Assessment: Add links on your existing site leading to your Shop Local Store. |
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| Hybrid | |
| Choice C | |
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Situation: Advanced e-commerce site |
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Assessment: Add links to your Shop Local Gift Registry from your Shop Local account to your site or import product data. |
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| Use Your Own Site | |
Add to Your Retail Business
Start Using Our Online Store or Syncing Service
Solution A
Solution B
Solution C
Our services are compatible with all third-party providers.
3 Sketches Sharing the Secrets to Selling $140m for Indie Stores
Reduce Checkout Abandonment by 75%
Our checkout process gets your store 4x more checkout conversions.
Read more
Increase Gift List Sizes by 10x — and sales
Our software helps registrants add 10x more products to their wedding registry list and this produces 10x more in sales for your business.
Read more
Increase the Number of Sales Funnels Pointing at Your Business
Whether you use Shop Local as your primary e-commerce service or add it as an additional source, we bring you more customers and orders.
Read more
In 5 Days Be Ready to Sell 18% More
We created a five-day plan to help you increase your sales.
By the fifth day, you'll have your products in your Online Store, be ranking better in Google, and be ready to take orders.
- Open your Shop Local Online Store with the Gift Registry service.
- With our directory of 3,000+ pre-populated brands, easily add the brands you sell in your store to your account.
- Send Sync requests to your brands that use the Syncing service.
- Add your first product.
- Welcomes you and learns about your goals.
- Update your Store settings (tax rate, etc.).
- Update your gift & wedding registry settings.
- Add slide images for your home page.
- Add your staff.
- Customize your site design.
- Offers you bonuses to invite your brands and add your gift registries.
- Create a test purchase.
- Create a sample test wedding registry.
- Promotes your store as a new member.
- Adds your store to our Find a Store directory.
- Add a news post.
- Promote your new Online Store and Registry service on your social media channels.
- View your Store using your mobile phone.
- Boost your Google ranking with the SEO tools.
- Start the process to accept credit cards online.
Why 1,447 Merchants Choose Shop Local
1
Sell More
Stores see an 18% sales boost, increased traffic, and more spending from visitors. Read the case study here.
2
Quick Setup
Launch in minutes not months, with little to no technical knowledge.
3
Built for Retail
Our team has 20+ years and $149m in indie sales experience. Read the history of Shop Local and the team that created it.
- Expand your online catalog.
- Improve your web presence affordably.
- Simplify operations without tech expertise.
Support, SEO, and Wholesale Ordering
Support
Learn more
Service
Retailer Qualifications
To join and use Shop Local Store, a business must have a federal tax ID (TIN) and one or more dedicated, physical storefronts that consumers can access (e.g. not a P.O. box or postal/mail center).
You'll need a federal tax ID and a physical storefront (not a P.O. Box).
View FAQ page
Helpful Links
» Overview for Retailer Services
» Live Retailer Example
» Add Shop Local to Your Website
» Retailers Using Shop Local Store
» Case Study: Retailers Sell 18% More with Shop Local
» Shop Local and Shopify
» Shop Local vs. Other Software
» Rank Higher in Google
» Lessons From Amazon
» Retailer Experiences
» Software Updates
Tags: e-commerce software, self-updating store, smart store, small business, small shop, best, indie store, alternative to shopify, competitor to shopify, collaboration software, shopping cart software
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Special Offer for Paid Plans
×
- First 4 days free. Thereafter, first month is $1.
- Must be a new member.
- Join before Jan. 24, 2026.
Special Offer for Paid Plans
×
- First 4 days free. Thereafter, first month is $1.
- Must be a new member.
- Join before Jan. 24, 2026.