Indie stores have the best chance of ranking highly in Google when they use Shop Local. Merchants know this because of their page 1 rankings in search tests, such as for Florida results.
These Shop Local retailers located in Florida appear on page one of Google due to their Shop Local Store:
How Shop Local helps 4 retailers rank on page 1 of Google in Tennessee
April 18, 2024
Indie stores have the best chance of ranking highly in Google when they use Shop Local. Merchants know this because of their page 1 rankings and how they beat big-box stores in search tests, such as for Tennessee results.
These Shop Local retailers located in Tennessee appear on page one of Google due to their Shop Local Store:
How Taco Ball is going digital first--and others would be wise to follow
April 13, 2024
Fast food is stuffing itself with software. Yum Brands, which owns Taco Bell and Pizza Hut, is embracing a few strategies we’ve chatted about, including software bundles and membership programs. It’s even investing in AI. Its budget: $21m last year. That’s a lot of lettuce.
Does the market merit it? Well, 45% of Yum’s sales are digital. Likewise, we’re hearing website sales make up about half of our merchants' sales. Note: We’re not half of every ...
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How Shop Local helps 3 retailers rank on page 1 of Google in Louisiana
April 11, 2024
Indie stores have the best chance of ranking highly in Google when they use Shop Local. Merchants know this because of their page 1 rankings and how they beat big-box stores in search tests, such as for Louisiana results.
These Shop Local retailers located in Louisiana appear on page one of Google due to their Shop Local Store:
How Shop Local helps 2 retailers rank on page 1 of Google in Delaware
April 4, 2024
Indie stores have the best chance of ranking highly in Google when they use Shop Local. Merchants know this because of their page 1 rankings and how they beat big-box stores in search tests, such as for Delaware results.
These Shop Local retailers located in Delaware appear on page one of Google due to their Shop Local Store:
How Shop Local helps 4 retailers rank on page 1 of Google in Pennsylvania
March 29, 2024
Indie stores have the best chance of ranking highly in Google when they use Shop Local. Merchants know this because of their page 1 rankings and how they beat big-box stores in search tests, such as for Pennsylvania results.
These Shop Local retailers located in Pennsylvania appear on page one of Google due to their Shop Local Store:
How Shop Local helps 4 retailers rank on page 1 of Google in Mississippi
March 21, 2024
Indie stores have the best chance of ranking highly in Google when they use Shop Local. Merchants know this because of their page 1 rankings and how they beat big-box stores in search tests, such as for Mississippi results.
These Shop Local retailers located in Mississippi appear on page one of Google due to their Shop Local Store:
How Shop Local helps South Carolina retailers get sales leads
March 13, 2024
Indie stores have the best chance of ranking highly in Google when they use Shop Local. Merchants know this because of their page 1 rankings and how they beat big-box stores in search tests, such as for South Carolina results.
These Shop Local retailers located in South Carolina appear on page one of Google due to their Shop Local Store:
How Shop Local helps 5 retailers in the peach state dominate page 1 of Google.
March 6, 2024
Indie stores have the best chance of ranking highly in Google when they use Shop Local. Merchants know this because of their page 1 rankings and how they beat big-box stores in search tests.
Study:
We recently conducted a Google study for wedding registry searches in Georgia.
We Googled "wedding registry Georgia."
Study Results:
5 merchants using Shop Local registry software appeared on page 1 of Google. There are 10 "organic slots" on page 1--
RetailDive reports Target is offering new loyalty programs to better compete against Amazon Prime and Walmart+ services.
Excerpt:
……
Target on April 7 plans to debut Target Circle 360, a paid membership program that builds on its Target Circle loyalty program, the company announced Tuesday. The new program will offer unlimited free same-day delivery for orders $35 and up, along with free two-day shipping, rivaling similar offerings from Walmart and Amazon.
...
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NEW YORK, NY, Feb. 15, 2024 – Shop Local, an e-commerce platform, reported that it's helping indie stores rank on page one of Google in 60% of states for wedding gift purchases. The findings are based on a recent study that Shop Local conducted regarding wedding registry purchasing.
Study Findings:
For 30 state searches, Shop Local Stores appeared on page one of Google. This represents 63% of all states. When just calculating the states in which Shop Local has clients (48
The Atlantic shares how Chinese factories have found a new way around U.S. retailers and into our homes: Chinese apps. SHEIN and other Chinese apps are bypassing Amazon to be a new leader in Chinese goods. In addition to Amazon, Target, Walmart, and indie shops now have a new group of digital competitors embedded in customers’ pockets.
Except from The Atlantic article:
MATERIAL WORLD
IS THIS HOW AMAZON ENDS?
An open embrace of cheap foreign products has helped ...
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NEW YORK, NY, Sept. 06, 2023 – Shop Local, an e-commerce platform, reported that it's helping indie stores rank on page one of Google in 64% of states for wedding gift purchases. The findings are based on a recent study that Shop Local conducted regarding wedding registry purchasing.
Study Findings:
For 32 state searches, Shop Local Stores appeared on page one of Google. This represents 64% of all states. When just calculating the states in which Shop Local has
Amazon's $25 free shipping minimum is being hiked up to $35.
In an attempt to better manage operational costs, Amazon has decided to raise its minimum order threshold by 33.33%. Non-Prime members will now need to spend more to qualify for the company's popular free shipping promotion. A likely goal of the company is to force more consumers to purchase the annual Prime membership costing consumers an additional $139 to bypass this higher threshold.
What Threads can teach us about leveraging our existing network when launching a new service.
July 22, 2023
Threads, a new Twitter-like service from Meta, the owner of Instagram, launched this month and almost immediately attracted 40m active daily users. The service’s growth has since stalled and now has just over 10m daily users, but that is still commendable. The Wall Street Journal shared that this impressive launch was largely possible because Meta used its built-in network of one billion Instagram users. This user base helped it overcome the “cold start” problem of acquiring ...
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It’s a formidable task, overseeing product development for all of Lenox’s flatware brands, which includes Lenox, Kate Spade, Oneida, Cambridge, Hampton Forge, Reed & Barton, and Gorham. Your tenures at Oneida and Bed Bath & Beyond, as the tabletop buyer, provide a solid foundation for this position.
Prior to Oneida, where I was senior product marketing manager when Lenox acquired us, I was at Bed Bath & Beyond for 12 years, most recently as the tabletop buyer. My whole ...
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The Wall St. Journal reports that Barnes & Noble has updated its subscription discount program. Previously, it had one tier that was $25/year. Now, Barnes & Noble has a two-tier system. There is a free program that offers rebates based on what you spend, and a $40/year program that gives you rebates plus more discounts and some perks at its cafes.
The new memberships are meant to help the bookseller better compete with Amazon's Prime and Walmart+.
How we can celebrate indie stores and promote sales by hosting a Save Local event.
February 23, 2023
When one thinks of shopping locally, some consider it an act of charity. One may pay more and get less selection. That’s not a recipe for success. In contrast, the world’s most successful retailers, Walmart and Amazon, operate on just the opposite principles: low prices and massive selection. When I’m in Walmart's Panama City Beach location, it’s so massive I feel like I’m in the Giants' stadium. Amazon sells 12m items on its website (350m if you count the third-...
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While drinking Athletic, a non-alcoholic (fake!) beer, I noticed that its box proclaims that it gives back 2% to local trails. I love walking trails, and I thought: the next time I venture to have a sober night, I’ll pick up another box of Athletic. (Thanks, Athletic, for giving out $2.5m in trail grants.) Warby Parker gives a pair of eyeglasses for each pair bought (they've given 10m pairs!), while Bombas does this for socks. Bookshop.org gives a percent back to small ...
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