What can indie stores learn from hotels? Sell now, redeem later. Hotels are selling gift cards and future stays at a discount—sometimes up to 33% off. Your store can likewise sell $100 gift cards for $66. Lesson: Do what it takes to get the money today.
I also recommend offering a gift card subscription service. Your customer pays, for example, $80 per month and you send it a $100 gift card. This brings in recurring revenue.