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Bridge for Retailers:
Bridge E-commerce Store

Next Post
  1. Overview
  2. Store
  3. Gift Registry
  4. Product Syncing
  5. Add to Website
  6. Google & SEO
  7. Amazon
  8. Pricing
  1. Related: Related Materials:
  2. Live Example
  3. 18% Survey
  4. Clients
  5. Bridge Store vs. Other Software
  6. Bridge and Shopify
  7. Software Updates
  8. Experiences
Sell More & Save Time with Bridge
Sell More & Save
Time with Bridge

Bridge Store Can Help Your Business

  • Setting up an online store is often expensive and time-consuming.
  • Leading e-commerce service providers do not provide an easy way for indie retailers to manage an e-commerce store.
  • Bridge Store is more efficient and affordable to use than other leading software choices.
  • Bridge Store is free. Setup is free.

21 Reasons Businesses Choose Bridge Store

Setup is Quick


1.

Customize Your
Design

2.

Easy for
Customers to Shop

3.

Includes Gift
Registry Software


4.

Easy to Add
Products

5.

Instantly Display
Partner Brand
Products

6.

Mobile Friendly


7.

Easy to Maintain


8.

Security


9.

Rank Higher
in Google


10.

Save Money


11.

Add Multiple
Pictures per Product

12.

Add Coupons
and Discounts

13.

Offer Gift Cards


14.

Professional
Reporting Tools

15.

Order, Inventory,
and Tax Management
Tools

16.

Built-in Monogramming
and Engraving
Features

17.

Free,
Unique URL


18.

Includes
Review Software

19.

Join Your
Business Friends


20.

Easily Share
Products to
Social Media

21.

More Bridge Store Features

Add and edit many products at once (bulk product processing).
Quickly add images to products using Bridge's image finder feature.
Use a custom domain (yourstore.com).
Boost your search engine ranking using Bridge's search engine optimization (SEO) tools.
Use Google Analytics.
Easily add news & events.
Add custom pages.
Send abandoned cart emails to customers.
Create and manage promotional banners.
Offer referral programs.
Easily display the brand's logo alongside respective collections and products.
Easily add and display product dimensions.
Allow customers to ‘Like’ and save items.
Support ADA (Americans with Disabilities Act) guidelines.

More Bridge Store Features

Add and edit many products at once (bulk product processing).
Quickly add images to products using Bridge's image finder feature.
Use a custom domain (yourstore.com).
Boost your search engine ranking using Bridge's search engine optimization (SEO) tools.
Use Google Analytics.
Easily add news & events.
Add custom pages.
Send abandoned cart emails to customers.
Create and manage promotional banners.
Offer referral programs.
Easily display the brand's logo alongside respective collections and products.
Easily add and display product dimensions.
Allow customers to ‘Like’ and save items.
Support ADA (Americans with Disabilities Act) guidelines.

How Are Businesses Using Bridge Store?

Examples

1st Example image
The Ivy House ~ Dallas, TX
Bridge Store Handles It All
A business uses our Bridge Store as its primary website. It can customize the design and content. It can choose to sync with products. In addition to synced products, the business can add and sell any products that it wishes.
Services being used: Bridge Store
Free, optional add ons:
  • Gift Registry Service
  • Product Syncing
  • Wholesale Ordering
Retail Examples:
  • Fragile Gifts
  • Ivy House
  • P.S. The Letter
  • Persnickety
  • Pieces Of Eight
  • William Stafford Jewelers
Time to set up: Instant
Cost: Free ~ View Bridge plans & pricing
Setup cost: Free
Ideal for:
  • Businesses wanting a new website
  • Businesses with no existing website
Bridge software updates: Free & instant
2nd Example image
Babcock Gifts ~ Memphis, TN
Hybrid
A business uses its existing site and Bridge Store. The business adds links on its primary website leading to pages on its Bridge Store. For example, it adds a "Gift Registry" link on its site that leads to its Bridge Gift Registry page.
Services being used: 3rd-party, primary website + Bridge Store
Free, optional add ons:
  • Gift Registry Service
  • Product Syncing
  • Wholesale Ordering
Retail Examples:
  • B.C. Clark (3 locations)
  • Babcock Gifts
  • The Boutique
  • Friend and Co.
  • Schiffman's (3 locations)
Time to set up: 1 hour or less. » View support page
Cost: Free ~ View Bridge plans & pricing
Setup cost: Free or low-cost depending on the service used to administer your site
Ideal for:
Businesses with an existing website (such as from Squarespace, Weebly, Shopify, etc.)
Bridge software updates: Free & instant
1st Example image
The Ivy House ~ Dallas, TX
2nd Example image
Babcock Gifts ~ Memphis, TN
Bridge Store Handles It All for You
Hybrid
A business uses our Bridge Store as its primary website. It can customize the design and content. It can choose to sync with products. In addition to synced products, the business can add and sell any products that it wishes.
A business uses its existing site and Bridge Store. The business adds links on its primary website leading to pages on its Bridge Store. For example, it adds a "Gift Registry" link on its site that leads to its Bridge Gift Registry page.
Services being used: Bridge Store
Services being used: 3rd-party, primary website + Bridge Store
Free, optional add ons:
  • Gift Registry Service
  • Product Syncing
  • Wholesale Ordering
Free, optional add ons:
  • Gift Registry Service
  • Product Syncing
  • Wholesale Ordering
Retail Examples:
  • Fragile Gifts
  • Ivy House
  • P.S. The Letter
  • Persnickety
  • Pieces Of Eight
  • William Stafford Jewelers
Retail Examples:
  • B.C. Clark (3 locations)
  • Babcock Gifts
  • The Boutique
  • Friend and Co.
  • Schiffman's (3 locations)
Time to set up: Instant
Time to set up: 20 minutes or less. » View support page
Cost: Free ~ View Bridge plans & pricing
Cost: Free ~ View Bridge plans & pricing
Setup cost: Free

Setup cost: Free or low-cost depending on the service used to administer your site
Ideal for:
  • Businesses wanting a new website
  • Businesses with no existing website
Ideal for:
Businesses with an existing website (such as from Squarespace, Weebly, Shopify, etc.)
Bridge software updates: Free & instant
Bridge software updates: Free & instant

3,153 Brands and Growing

Bridge Store offers you a directory of more than 3,153 brands to add to your Bridge Store. By picking a brand from our Brand Directory, you can easily show its logo, add products for it, and more. Save yourself from having to hunt for this information.

Don't see a brand in our Brand Directory that you need? We'll add the brand. Your Bridge Store allows you to add any item from any brand.

For 111 of the brands in the Brand Directory, Bridge has created partnerships with these brands. These brands are our Product Syncing partners.

Do You Sell Any Of These Brands?

Agraria brand logo
Anna Weatherley brand logo
Annieglass brand logo
Arte Italica brand logo
Arthur Court brand logo
Baccarat brand logo
Badash brand logo
Beatriz Ball brand logo
Bodrum brand logo
Calaisio brand logo
Casafina brand logo
Costa Nova brand logo
Couzon brand logo
Deshoulieres brand logo
Gien brand logo
Ginori 1735 brand logo
Gorham brand logo
Halcyon Days brand logo
Haviland brand logo
Herend brand logo
Jars brand logo
Joseph Joseph brand logo
Julia Knight brand logo
Juliska brand logo
Kosta Boda brand logo
Le Creuset brand logo
MacKenzie-Childs brand logo
Mario Luca Giusti brand logo
Mariposa brand logo
Mary Jurek brand logo
Meissen brand logo
Messermeister brand logo
Michael Aram brand logo
Mikasa brand logo
Mottahedeh brand logo
Nambé brand logo
Olivia Riegel brand logo
Orrefors brand logo
Pampa Bay brand logo
Pickard China brand logo
Raynaud brand logo
Revol brand logo
Robert Haviland & C. Parlon brand logo
Rosenthal brand logo
Rosle brand logo
Royal Crown Derby brand logo
Royal Limoges brand logo
Salisbury brand logo
Sambonet brand logo
Skyros Designs brand logo
Spode brand logo
Teakhaus by Proteak brand logo
Thomas by Rosenthal brand logo
Towle brand logo
Vagabond House brand logo
Varga brand logo
Versace by Rosenthal brand logo
VIETRI brand logo
Vista Alegre brand logo
Wallace brand logo
» View complete list of Product Syncing Brands
+ View more Product Syncing partners

Do you sell any of the above brands? If so, Bridge Store can help you instantly add products from the above brands to your Store. The Product Syncing service makes offering up-to-date products to your customers easier and more cost-efficient. Products provided by the service include professional pictures, accurate prices, dimensions, descriptions, care & use, and 40 other important variables. The Product Syncing service is the best solution to provide product content for your e-commerce website. Learn more about the Product Syncing service.

Product Syncing Service for Retailers

How Much Does Running an Online Store Cost?

Online Store Cost Comparison

When a business offers an online store, it's a costly venture. A business, such as an indie store, brand, or sales rep group, will build the site and then have to maintain it. On a day-to-day basis, the business has to:

  • Pay for design and coding of new features.
  • Pay for security.
  • Ensure its web pages load quickly. This often requires the business to use image-optimization software to reduce the page size and a CDN (content delivery network) to get the content closer to the visitor's geographic location.
  • Pay for hosting.

Bridge bundles the above features and services together as part of our general service offering. This makes it easier and more cost-efficient for clients.

Other providers charge higher out-of-the-box rates and then charge service fees for add-on services. The charges add up and the services become expensive. In contrast, we offer many features out-of-the-box by default with Bridge Store, so Bridge Store costs less and is easier to use.

In addition, Bridge's Product Syncing service drastically reduces the labor needed to maintain an online business. Other providers do not offer a product syncing service.

How Does Bridge Store Compare to Other E-commerce Services?

 
Feature
Bridge Shopify Squarespace BigCommerce
Comes pre-populated with products from your top-selling brands
Offers your business built-in gift & bridal registry software
Offers your business a continual
free plan

» View a comparison between Bridge and other e-commerce services

See how Bridge compares to:

  • Shopify
  • Squarespace
  • BigCommerce

» View 11 features comparing Bridge to other software platforms

Bridge Store vs. Shopify

Shopify logo Bridge logo
Shopify Bridge Store
Jeffrey Bannon Shopify Store image
Jeffrey Bannon Shopify Store
Jeffrey Bannon Bridge Store image
Jeffrey Bannon Bridge Store
» Learn how Bridge compares to Shopify

About the Team Building Bridge

We've been designing and building websites for businesses since 2001. Today, our platform services hundreds of businesses and processes millions of dollars in sales for clients. Our software leverages 22 years of retail experience to connect the retail and wholesale worlds.
Jason Solarek of Bridge
Bridge's Mission and History

Reviews from Shoppers

Shoppers Give Bridge Store Software an Average of 4.9 Out of 5 Stars
"Great website and easy to navigate!”
~ Nancy Nelson in TX
Shopped at Bridge retailer Ivy House
"Excellent website, very user friendly. Easy checkout and payment process."
~ Robert Stevenson in TN
Shopped at Bridge retailer Babcock Gifts

99.3% of Stores Can’t be Wrong

99.3% of Stores Can’t be Wrong

Each month, an average of 99.3% of retailers renew their Bridge Store service. A high renewal rate demonstrates that retailers are happy with Bridge’s software and customer service. This high customer loyalty suggests that Bridge is providing great value for members.

Questions About Bridge Store?

View plans & pricing for retailers
View plans & pricing for brands
No.
No. You can start using the Store and gift registry software immediately upon signing up. You do not host the software. Some e-commerce software requires you to download files and host them with a hosting company.
No. You can start using the software immediately upon signing up. You do not need to install any software.
You control the design of your Bridge Store. You can customize the colors, images, and features of your Bridge Store.
Yes. You can add any item from any brand. The item does not have to be from a Product Syncing Brand to be added to your Store or a gift registry.
By default, yes. Yet, you control what a customer can purchase in your Store. You can choose to only display but not sell Synced Products, or you can choose to hide specific Synced Products or a collection of Synced Products.
Yes.
Yes. When you open a Bridge Store, your URL/domain name by default will be: yourstorename.myshoplocal.com. You can forward your domain's traffic to this URL, or you can mask the "bridgecatalog" part of the URL and have your domain simply be: yourstorename.com. If this interests you, please request the universal domain service for your account.
Yes. Bridge Store comes with an online gift registry service.
If you are a retailer, the gift registry is activated by default. If you are a brand, you can activate the service in the ‘Your Account’ area.
You will receive an email with order details. The email will contain the customer's information, shipping information, and the items ordered. Your orders will also be stored online in an Orders area.
  1. You may choose to accept credit card payments online. If you choose to offer real-time credit card processing, your Bridge Store will ask the customer for their credit card information during checkout. When the customer pays online via credit card, the money will normally be available in your bank account the next business day.
  2. Your business may wish to not accept credit cards online. When you do not accept credit cards online, the customer can still checkout on your Bridge Store. They will enter their billing information, shipping information, telephone number, and email. If the purchase is for a gift registry, the email will include this information. You'll use the telephone number from the order email to call the customer and collect credit card details via telephone. You will key the credit card number into your in-store terminal.
To fulfill the order, you will determine if the purchase is a registry order or a general public (non-registry) purchase. If the order is a general public purchase, and the item needs to be delivered to the customer, you'll check if you have the item in stock. If you have the item in stock, you can ship it. If you do not have the item in stock, you will contact the vendor or your sales rep to place an order. If the vendor drop ships, you may ask it to do this. If the purchase is a gift registry purchase, how you handle the order depends on if you give the actual item or a registry credit. If your store gives the bride registry credit, you can do this. (You do not have to immediately ship registry purchases.)

Please note: a few brands do not drop ship to the customer. If not, the item ordered may be shipped to your store, then you may ship it to the customer.
You can set your Bridge Store to just allow customers to browse items. If you choose this option, the software replaces the 'Add to Shopping Bag' button with your telephone number. In this way, you are assured that customers can't order items that you don't stock; they will have to call to place the order.
Yes. You keep your existing POS. Retailers that use Bridge Store use POS systems such as Shopify, RetailPro, Lightspeed, and others. When a registry order comes through Bridge, you will either take the item out of inventory or give a registry credit to the registrant. If you take the item out of inventory, you will enter the web order as a 'web order' in your POS system. If you give a registry credit, you do not have to enter the order in your POS. The order will exist as a credit until the gift credit is converted to an item, at which point you'll process the order in your POS as a 'web order' or a gift card redemption.
How you manage inventory with Bridge depends on what type of order you make via Bridge.
  1. Regular purchase. When a general public order occurs, you'll ship what you have in stock. If you do not have the product in stock, you may ask the brand to drop ship it.
  2. Gift registry purchase. You can give the registrant the literal item or give them a registry credit. Bridge's software is designed to help you manage and keep track of what has been given to the registrant. When a registry purchase is made, the software automatically deducts the purchased quantity from the desired quantity. For example, if the registrant requested 12 dinner plates, and 1 is purchased, the software will automatically show that 1 is purchased and 11 are still desired.
We use Authorize.net. If you wish to accept credit cards online, we set up an Authorize.net account under your business name. You can log in to Authorize.net to void a transaction, give a partial refund, or make an additional charge for a customer. Since it's your Authorize.net account, your business name will appear on the customer's credit card statement.
We welcome all members of the community to navigate our network. We update our software based upon guidance suggested by the ADA.

Bridge in the News

Read the HFN articleHFN Magazine
Read the Tableware Today articleTableware Today
American Express
Bridge in the News »

Tags: e-commerce software, self-updating store, smart store, small business, small shop, best, indie store, alternative to shopify, competitor to shopify, collaboration software, shopping cart software

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