Brands and sales reps display the Shop Local decal in their showroom windows in Atlanta and Dallas. The decal lets authorized retailers know they can display their products online quickly.
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I don’t own a car, yet I have a strange desire to read Dan Neil's car column each weekend in The Wall St. Journal. Why would someone who doesn’t own a car, won’t be buying one soon, and hasn’t owned one in 25 years read a car column? It's a mix of enjoying the design and technology of automobiles, wanting to know what Dwayne Johnson may be buying next, loving Dan’s witty writing style, and, confession, simply being 13-years old at heart. Cars are ...
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We've added a new feature to your Bridge: customers and staff can now more quickly access your Bridge.
We've given you QR codes that point to your important pages.
Over the last two years, QR codes have grown in popularity. QR codes are a quick way to access websites--especially sub pages of a website.
Without QR codes, customers and staff have to Google your website. Then, once they find it, they have to navigate to the correct page, such as the registry home page or the reviews
I am sending the Ivystone sales rep Laura Zanone two $200 checks. Bridge gives sales reps a finder's fee when they sign up a retailer for a Bridge Store. The rep promotes Bridge Store because it helps the store sell more--which is good for the store and the rep.
Laura helped her stores save thousands of dollars and weeks of time. In total, she saved her stores over $6,000 and 10 weeks in labor.
While waiting for breakfast, I noticed this ‘Boycott Amazon’ sticker. I think that getting customers to stop something—or start something—is a tough practice. There are fields of science (psychology) and marketing (branding) dedicated to this. Is it easier to get someone to start or stop (boycott) something?
I think that offering a solution (start something) is easier.
I recommend that stores encourage customers to choose them over Amazon because the ...
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December 10, 2019
December 10, 2019
Indie retailers are being hunted online by Amazon, Zola, and brands using their direct to consumer sites. They are triangulating around their prey. These entries are picking off their online customers and thereby their βsupply chainsβ that keep them afloat online. Without online sales, the indie stores are starved of the one area in which the retail industry is growing.
Amazon and brands target general public orders. Due to the lower prices, brand name, and marketing, they'll get those ...
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April 6, 2019
April 6, 2019
I just opened a box with 400 new decals for our stores! Stores can place these two-sided decals on their front doors and windows next to their Visa and Amex decals.
Please message us to get in front of the line for who will receive these first. :)
Need new registry decals? We just got a fresh batch. Theyβre free for members. We offer them in green and white. The new decal has rounded edges and updated wording.
To request decals, just comment on this Chalk.
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June 30, 2018
June 30, 2018
"Small Shop ~ Big Site" marketing materials: Bridge window decal and Bridge t-shirt
Order yours by using the comments box below.
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January 6, 2017
January 6, 2017
The Atlanta and Dallas trade shows are almost here. Is your showroom ready to sell? You'll want to have your Bridge materials on hand. Shown: - Bridge flyer (front and back) - Bridge buttons - Bridge table tent - Bridge window decal
The above materials raise awareness about how easy your business is to work with.
When a retailer connects with you on Bridge, the retailer will sell more of your product :)
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August 26, 2016
August 26, 2016
Just received a fresh batch of registry decals from the printer. Please email us to request more for your store.
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