I recently bought a pair of jeans from the bike-lifestyle company Rapha. I find Rapha's stores, emails, and mission to be inspiring to Bridge, and I'll explain why.
First, you may ask, "What is Rapha?" Rapha is a product company that sells goods for biking, including shirts, shorts, helmets, and accessories. What is unique is the lengths it goes to foster a community (and sales!) by having a coffee shop in it, organizing riding events, offering members-only clothing...
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Join us from 11 - 5 at our Squirrel Hill location, 5873 Forbes Avenue. The Joseph Ribkoff representative will have the latest in denim fashions, along with matching tops and jackets.
* For every style of jeans tried on during the event, JR will donate $1 to the charity Dress for Success: https://dressforsuccess.org/
* For every purchase that includes JR denim, customers will receive a gift: a beautiful denim cross body bag (while quantities last).
* All pictures taken during the event ...
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Happy holiday baking is here. Spread the cheer and make spirits bright with P.J. Salvage's soft peachy top. Perfect for lounging with Gingerbread flannels, or paired with jeans and winter boots. Makes a perfect gift for the foodie & baker in your life. Stop in at Cheeks to see the selection.
We are following state guidelines by sanitizing, social distancing, and wearing masks, so you must also. For a private shopping appointment...
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August 5, 2017
August 5, 2017
How does your profit compare when selling an item online vs. in store? Today's WSJ shows that for brands (labels) that have physical stores, the profit online is greater. For retailers, the math shown would be different. The overall exercise in breaking down profit via different mediums is a good one and I encourage your business to do it. Ask: what are the costs associated with each channel that we sell thru.
Note: I think that this article's estimated marketing costs are too low. Marketing an ...
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July 11, 2017
July 11, 2017
Amazon Prime Day has become a national holiday for the entire retail industry.
Here are the Prime Day deals Amazon didn't want you to see.
Here are the Prime Day deals Amazon didn't want you to see
Amazon Prime Day has become a national holiday for the entire retail industry. Kicking off its third annual Prime Day on Monday night, Amazon (AMZN) is offering new deals as ...
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April 17, 2017
April 17, 2017
From Sunday's NY Times, this article highlights how retail is at a tipping point with the shift from brick & mortar to e-commerce. While it is a big concern to all, we have you covered: Bridge has helped its retailers process 32% more in sales over the last year vs the year before. Bridge's mobile retail software has seen an increase of 55% year over year. As the retail landscape continues to shift, we are moving right along with it.