Retail Dive reports on Amazon's lazy claims that it cares about stopping counterfeits. Counterfeiters on Amazon may steal a brand's product design, name, and product pictures. When a brand reports this to Amazon, Amazon often does: nothing.
This is an issue for American brands. For example:
A brands creates a product. The brand pays for research and development.
Brand may pay to have it made in America.
Brand takes professional pictures of the finished product.
Companies with deep pockets and big connections to Wall St. have teamed up to make the Internet a dirtier place. Legislation is pending to make large sellers of new goods have to reveal the true seller of the good. The goal of the federal bill is to curtail the sale of fake and stolen goods through online marketplaces. This sounds logical. But not to: eBay, Poshmark, Mercari, and Etsy.
These businesses have hundreds of millions of dollars at stake from banks, investors, and rich people. They ...
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March 12, 2020
March 12, 2020
Last week I compared Amazon to a vending machine with dangerous products, and today’s WSJ shares how it reviewed products from this vending machine and found counterfeits, fakes, and deceptively labeled products.
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September 28, 2019
September 28, 2019
An expert in todayβs WSJ estimates that 30% of Amazon reviews are fake. In addition, Amazon gives its Vine users free products to post reviews. Iβm thinking 40% are suspect.
The article shares that customers value a product with more reviews and a lower average rating than a product with fewer reviews and a higher average.
The service ReviewMeta allows one to test an Amazon page for fake reviews. Fakespot is another fake review service.
Amazon is awash in fakes reports todayβs Wall St Journal. Recently, I looked at an Amazon page selling Anna Weatherley. The page said the seller was βAnna Weatherley.β It wasnβt. If you clicked this name, it showed the seller as someone else. Why would the page mislead the shopper?
My conclusion is Amazon has a shady website, and it helps shady sellers sometimes sell fakes.
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