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  1. News from Bridge
  2. News from Members
  3. Events
  4. Press
  5. Dollars & Sense
  6. Updates
  7. Training Calendar
  8. Training Videos
  9. Jobs at Bridge
+ Bridge in the News - Bridge in the News

12 Results:

July 25, 2023 This and That
This and That
July 25, 2023
I have a stack of virtual news clippings that either struck my fancy, taught me something new, or just made me shake my head in bemusement. On their own, they may not be enough for me to make a point, but together they have a thought-provoking synergy (and I'm sure I'll figure out what that is by the end of this column).

Our industry has been negatively affected by the loss of American manufacturing after we entered a long stretch of automation and outsourcing in the late 1970s; every ...
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July 18, 2023 To Kill a Mockingbird
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To Kill a Mockingbird
July 18, 2023
Allbirds stock is down 95% since its November 2021 initial public offering. People may say the company launched the wrong products (did you buy one of their puffer jackets?) or tried to grow too quickly.  I believe there is a larger reason: you can’t scale a company by leading with an environmental message—which is Allbirds’s pitch. Consumers rank saving the planet as one of their least pressing concerns when making a purchase. The leading factors consumers look for when ...
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March 22, 2022 Hospitality 🍽
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Hospitality 🍽
March 22, 2022
Jeff Lawson, CEO of Twilio, a software company valued at $28 billion, was recently interviewed in the Wall St. Journal. When he shared who his advisors are, I was surprised to see Danny Meyer, the restaurant kingpin who owns Shake Shack (another publicly-traded company).  Mr. Lawson read Mr. Meyer’s book “Setting the Table” and was impressed to learn about the difference between service and hospitality. Service is the delivery of the technical aspects of ...
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March 11, 2022 This book shares how important: your store is
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This book shares how important: your store is
March 11, 2022
At my local postal shop, which doubles as a surprise book purveyor and emergency greeting card supplier, I picked up this guide by Monocle, a magazine and book publisher, about indie shops. The book, ‘The Monocle Guide to Shops, Kiosks, and Markets,’ has an appreciation for brick-and-mortar retail that mirrors our ethos here at Bridge. Local shops bring people together and support communities unlike online-only marketplaces. We encourage citizens to ‘unplug’ and browse ...
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March 6, 2022 Our Digital Gym 🏋️‍♀️
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Our Digital Gym 🏋️‍♀️
March 6, 2022
In a recent NY Times article about working out, the author Christie Aschwanden gives readers tips on how to make working out more enjoyable. (Read the article: https://www.nytimes.com/2022/01/19/well/move/habits-motivation-exercise.html). In reading this, I saw many parallels between working out and helping our stores get their websites ‘in shape.’ The author encourages readers to not think of working out as exercise and instead think of it as "hanging out with friends...
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January 10, 2022 Windows to the Soul
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Windows to the Soul
January 10, 2022
While I was down in Dallas evangelizing about Bridge, the Dallas Market Center’s software provider and sister company (called MarketTime) invited me to their offices for a meeting. The goal of the meeting was to explore teaming up to help brands and retailers speed products to market, as well as get a leg up on the competition. 

The Dallas Mart consists of two primary buildings, each with atriums and many floors each. I like the Dallas show because of the abundance of ...
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July 8, 2021 "Behind Every Great Business, There’s a Community"
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"Behind Every Great Business, There’s a Community"
July 8, 2021
The message in this advertisement by the Professional Photographers of America association reminded me of Bridge’s ethos. PPA, we agree :) View Post
December 6, 2020 NYT: Shopify vs Amazon
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NYT: Shopify vs Amazon
December 6, 2020
Yiren Lu shares her experience of setting up a Shopify store in the New York Times magazine.  Ms. Lu reports the setup process was easy, but her online Shopify store failed because it lacked marketing, aka eyeballs and orders.  In her next article, I hope Ms. Lu tries Bridge. Bridge Store helps members fill the marketing component that Shopify is missing. When a store joins Bridge, Bridge instantly points hundreds of links to the store from other Bridge members, which Google sees and ...
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April 2, 2020 COVID-19 Update: What Bridge Is Doing to Help Members and Indie Businesses
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COVID-19 Update: What Bridge Is Doing to Help Members and Indie Businesses
April 2, 2020
I believe that no business will survive the COVID-19 pandemic alone. Together, we can help indie stores survive this crisis.   

Here is what Bridge is doing to help members:
  1. Bridge is hosting COVID-19 preparation webinars for retailers, brands, and sales reps.  For retailers, we hosted three trainings this week. You are invited to watch a replay of the COVID webinar for retailers here:  https://vimeo.com/402693440/844cc20eec  Our webinar
...
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January 19, 2020 Thank You Vietri & Members
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Thank You Vietri & Members
January 19, 2020
A special thanks to Vietri’s Hali Vradelis and and Adam Sigel for hosting Bridge. We shared 10 steps for stores to boost their gift registry sales by 14%. 

Shown above: Jason Solarek and Shop of Provence store owners in front of the Bridge ethos poster. 

Read the ethos poster:
https://www.bridgecatalog.com/news.cfm?id=18455 View Post
July 12, 2019
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July 12, 2019
What if we could remove all the no’s and can’ts? I think we can :)

See you at tonight’s seminar to share how. View Post
July 2, 2019 Bridge Ethos Poster
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Bridge Ethos Poster
July 2, 2019
First read:
There are millions of indie stores in the world who don’t get to succeed online. They get ripped off by web designers and coders, pay more in local taxes than big tech companies, don’t have access to cheap money from Wall St. (like big tech companies), and can’t protect themselves from hackers looking to steal credit cards. They are prevented them from running their business, helping their customers, and servicing their communities. Due to these expenses and ...
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Press: Bridge in the News
Shop Local Merchants Ranks Higher than MyRegistry.com and Shopify Merchants
Shop Local Merchants Ranks Higher than MyRegistry.com and Shopify Merchants
September 2023

Shop Local Helps Indie Stores Rank on Page 1 of Google in 64% of States
Shop Local Helps Indie Stores Rank on Page 1 of Google in 64% of States
September 2023

Tableware Today: Free Shipping Pays Off
Tableware Today: Free Shipping Pays Off
March 2023

Bridge Helps Indie Stores Rank on Page 1 of Google in 76% of States
Bridge Helps Indie Stores Rank on Page 1 of Google in 76% of States
October 2022

HFN: Bridge Experiences Record Growth
HFN: Bridge Experiences Record Growth
August 2021

Press Release: Bridge Membership Surges 50%
Press Release: Bridge Membership Surges 50%
July 2021

Four Trade Publications Report on Bridge's Growth
Four Trade Publications Report on Bridge's Growth
July 2020

HFN Editor Praises Bridge
HFN Editor Praises Bridge
March 2020

Seminars Offer Strategies for Independent Stores
Seminars Offer Strategies for Independent Stores
January 2020

Tableware Today Article: Chart Your Future Before Big Tech Does
Tableware Today Article: Chart Your Future Before Big Tech Does
November 2019

HFN Publishes Jason Solarek's 'Letter to the Editor'
HFN Publishes Jason Solarek's 'Letter to the Editor'
May 2019

HFN Shares Juliska is Joining Bridge
HFN Shares Juliska is Joining Bridge
March 2018

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