Thank you for joining July's Virtual Happy Hour. We had a wide variety of attendees from retailers to brands to reps. We discussed the pandemics's affect on market shows, shopping trends, and time-saving shortcuts in the software.
Gift cards are becoming a popular way for customers to support indie stores. Your Bridge Store software includes gift cards. Friends, family, and shoppers can buy gift cards in any amount from your Bridge Store.
Steps to promote your gift card service:
1. Please visit your Bridge Store.
2. On your home page, on the left-hand side, please click on "Give a Gift Card."
3. Once on your gift card page, if you are logged in, you can add a custom picture of your store's...
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Our advice to keep your list growing: put a coupon or sale in every e-news you send. Reason: otherwise subscribers may unsubscribe. Also, subscribers are more likely to share your news.
If you want to consider this more: think about all the e-news you get from stores X Y Z. Why do we keep subscribing? Because we donβt want to miss a sale or coupon.
Take away, in the future always offer a percentage off or dollar amount coupon in e-news.
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Your weekly e-news now includes top 10 Bridge sellers for the brands you represent based upon overall marketplace sales
In the weekly e-news sent to Bridge members, members will now see the top 10 selling products. These products will be from brands the member sells or represents. This helps members know: + What the marketplace is buying. + How the member's sales compare to the marketplace. + What items to order in-store if one needs to meet a minimum when placing a re-stocking order. One could ...
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March 23, 2010
March 23, 2010
DeVine e-news about the Bridge
DeVine sent this e-news to retailers today explaining the Bridge services.
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April 1, 2009
April 1, 2009
Sferra e-news shares line of credit fees
The message below was sent out to retailers yesterday by the linens brand Sferra. I was intrigued by how open they were about their credit line. Excerpt: "...We have over $3 million outstanding on our line and an interest charge of $15,000 per month falls right to the bottom line. Our "affordable luxury" pricing policy affords no financing of past due amounts."
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March 31, 2009
Dear Client:
As you probably have noticed during the first three...
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