What happens when Amazon has its own private label tableware and registry service? Does its private label items get promoted above other lines? Imagine if theknot.com had a private label tableware line. That would not bode well for indy brands.
View Post
May 5, 2016
May 5, 2016
You work hard to get a bride to register at your store. But then the wedding date approaches and nothing has been sold. Why is this? The single biggest reason is that the bride has not linked her wedding website (e.g. theknot.com) to her registry on your website. If the bride doesn't link the two, you'll sell very little. Your mission: link the two. You can read how to do it by clicking the link below or I can call you and walk you through it. My email is: [email protected]
Check out our StoreFront on The Knot! Also a place where you can add reviews of your Registry experience here.
Read More
November 16, 2015
November 16, 2015
HFN shares insights into the registry market. Using the TheKnot.com's data, HFN shares that 92% of registries are managed online. Over 80% of registries include a kitchen item, and about 26% include a fine china item. Since most registries exist at Bed, Bath and Beyond, the top casual China brand was a private label brand (Bed, Bath & Beyond).
One could conduct a similar survey amongst independent stores and one would find the leading independent store trends and brands.
View Post