Your Shop Local gift registry service offers registrants an incentive program to promote your store.
This incentive program helps your store sell more and encourages brides to promote your store.
Wit this program, a registry that only sells a few hundred dollars can become one that sells thousands of dollars.
- Your Shop Local's incentive program asks the registrant to complete five steps.
- When they do, your store will give the registrant an in-store gift card.
- By default, your Shop Local Store sets this gift card incentive reward at $90.
- You are responsible for giving this amount to the registrant; you can set this amount to what you'd like.
Here are the steps the registrant must complete to get the in-store gift card from your business:
Registrant must add a picture to their registry on your site.
Why? 1. Guests buy more when they see a picture of the couple. 2. The picture validates the registry and makes it more trusted.Benefit to your store: Your store will sell more. Studies show that registries with a picture receive $240 more in gifts. Overall, stores that use our registry service sell 18% more and receive $482 more in gifts per registry.
Registrant must add a link from the registrant's official wedding website to their registry with your store.
Why? Guests often start shopping for a registrant via their wedding website (e.g. The Knot, Zola, Minted, etc).Benefit to your store: Your store will sell more. Guests can more easily find the registry with your shop.
Registrant must add their official wedding website address to their registry profile.
Why? 1. This helps the registrant add a link on their official wedding website. This is possible because the software tailors instructions based on the software their official websites service. 2. This saves you time. You can easily visit the registrant's official website and ensure they are linking back to your Store.Benefit to your store: Your store will sell more because the registrant is more likely to add a link on their official site leading to your store.
Registrant must add a comment about an item on their registry. E.g., "This vase is the perfect addition to our mantelpiece!" or "Looking forward to hosting our first brunch with this new china."
Why? Friends and family are more likely to buy items with comments on them.Benefit to your store: Your store will sell more.
Registrant will review their registry experience with your store. (Tip: We recommend having them write the review via your Shop Local Reviews page, which can easily be shared on social media.)
Why? Their feedback helps encourages new couples to register with your store and boosts your Google ranking.Benefit to your store: Your store will rank higher in Google and appear in more AI-related searches. AI services often use reviews to power their services.
Related articles:
- Steps for updating the incentive amount given: https://www.shoplocal.org/help-center.cfm/58/update-incentive-amount-given-to-brides-starting-new-registry-completing-5-success-tips.
- How to confirm/validate the 5 steps have been completed: https://www.shoplocal.org/help-center.cfm/67/Confirm-/-validate-that-a-gift-registrant-(bride)-has-completed-the-5-steps-in-the-incentive-program
- How to confirm/validate the registrant has added a link on their wedding website: https://www.shoplocal.org/help-center.cfm/745/Confirm-&-Report-a-Registrant-Has-a-Link-on-Wedding-Website-Leading-to-Your-Store.
- How to motivate a registrant adds a link on their wedding website: https://www.shoplocal.org/help-center.cfm/242/How-to-motivate-the-bride-to-add-a-link-on-her-official-wedding-website-(e.g.-theknot.com)-leading-to-your-site
