Help Document: What Is the Bridal / Gift Registry 5 Step Incentive Program?

Your Shop Local Store includes a gift registry, and that gift registry by default offers registrants an incentive to promote your store.

Your Shop Local's incentive program asks the registrant to complete five steps.
When he or she does, your store gives the registrant an in-store gift card.
By default, your Shop Local Store sets this gift card incentive reward at $50.
You are responsible for giving this amount to the customer; you can set this amount to what you'd like.
Since the average gift registry purchase is $165, we recommend raising the incentive amount to $75+.

Here are the steps the registrant must complete to get the in-store gift card from your business:

Registrant must add his/her picture to his/her registry on your site.
Why? People love to see registrant pictures when they're looking at a registry.
Benefit to the retailer: You will sell 18% more.
Add a link to his/her registry on your site to his/her social media accounts (e.g. Facebook).
Why? Friends and family increasingly look at social media to find content and where to shop.
Benefit to the retailer: You will increase your sales and community presence.
Add a link on his/her official wedding website (e.g. theKnot.com) linking back to his/her registry on your site.
Why? Friends and family often start at theknot.com.
Benefit to the retailer: You will sell more when invited guests can easily find your Shop Local Store.
On his/her registry on your site, add a comment about an item. E.g. "This vase is gonna rock the mantelpiece!"
Why? Friends and family are more likely to buy items with comments on them.
Benefit to the retailer: Increase your chances of achieving $3,200 in orders per registry.
Registrant will review your store using your Shop Local Review page.
Why? Reviews boost your Google ranking.
Benefit to the retailer: People can easily find you when searching for best place to buy a wedding gift.