Compare Shop Local's Registry Service
“We left the Gift Reggie app and moved to Shop Local's Registry service. Shop Local helped us double the number of registries at our store and double our registry sales. And, Shop Local is easier than Gift Reggie and costs less.”
Jeffrey Bannon / Owner / Jeffrey Bannon in Charleston, SC
View Jeffrey Bannon's Gift Registry
Jeffrey Bannon / Owner / Jeffrey Bannon in Charleston, SC
View Jeffrey Bannon's Gift Registry
Page Contents
See the Difference: Gift Registry Comparison Video
Quickly see how Shop Local’s registry service compares.
Gift Reggie App Review
In this video, you'll quickly learn 15 reasons why the Gift Reggie app makes it difficult for users.
View the full Gift Reggie review
View the full Gift Reggie review
Gift Registry Comparison: Shop Local vs. Gift Reggie
Below please find a comparison of a merchant that used the Gift Reggie app and then switched to Shop Local’s Registry service.
Jeffrey Bannon's Gift Registry Home Page
BEFORE
Gift Reggie's Gift Registry Home Page
AFTER
Shop Local's Gift Registry Home Page
- More visually appealing.
- Easier for friends and family to find registrants.
- Easier for registrants to log in and update their registries.
Jeffrey Bannon's Wedding Registry List
BEFORE
Gift Reggie's Registry List
AFTER
Shop Local's Registry List
- Displays the registry couple's picture.
- Displays date of registry event.
- Promotes four reasons to shop on the retailer's site.
- Displays product pictures in large format. This makes viewing the product easier.
- Displays the brand's logo above the product. This increases the perceived value of the item.
- Displays the product dimensions.
- Share feature makes sharing registry page easy.
Jeffrey Bannon's Product Page
BEFORE
Shopify Product Page: a registrant added a product to their Gift Reggie list from this page.
AFTER
Shop Local Product Page: a registrant adds a product to their wedding list from this page.
- Displays the brand's logo above the product. This increases the perceived value of the item.
- Easier to view product features. Displays product dimensions.
- Easier to shop. Shopping bag and registry buttons are green and act as clear 'calls to action.'
- Offers multiple product pictures.
- Easier to browse to the next product.
- Easier to keep shopping (e.g. by tags or department).
- Easier for the store owner to edit products.
- Easier for the store owner to make profitable transactions since the software uses our Price Floor technology.
Compare Google Sales Leads
A retailer using Shop Local's Registry service receives 700% more sales leads from Google than if it used Gift Reggie.
In 32 states, Shop Local merchants rank on page 1 of Google in registry searches—ahead of merchants that use Shopify apps like Gift Reggie.
Study Results
- Number of Shop Local Stores on Page 1 of Google: 70
- Number of Gift Reggie app results on Page 1 of Google: 10
Example
In Alabama, four merchants using Shop Local's Registry service appeared on page one of Google. Only one result on page 1 used a Shopify app.
In Alabama, four merchants using Shop Local's Registry service appeared on page one of Google. Only one result on page 1 used a Shopify app.
What Can We Learn From This?
By using Shop Local's service, indie stores have the best chance of ranking highly in Google and being found by more customers.
By using Shop Local's service, indie stores have the best chance of ranking highly in Google and being found by more customers.
Disclaimer:
Study conducted September 2023. Results may vary per user experience and may change with time. Ranking of individual stores on Google may vary over time and across different locations, search terms, and other factors. The information provided is for informational purposes only and should not be interpreted as a guarantee of similar results for all users of Shop Local or any other platform.
Please find our full disclaimer below.
Study conducted September 2023. Results may vary per user experience and may change with time. Ranking of individual stores on Google may vary over time and across different locations, search terms, and other factors. The information provided is for informational purposes only and should not be interpreted as a guarantee of similar results for all users of Shop Local or any other platform.
Please find our full disclaimer below.
Compare the Costs
ShopLocal.org Costs 42% Less
Monthly Service Cost Comparison:
Monthly Service Costs for 20 Wedding Registries and $5,000/mo in Online Sales
Monthly Service Costs for 20 Wedding Registries and $5,000/mo in Online Sales
2 Charts Sharing the Science of Why Shop Local Works Better
ShopLocal.org Delivers a 400% Advantage
Checkout Completion Comparison:
Estimated Number of Gift Givers that Complete a Gift Checkout Using Each Service
Estimated Number of Gift Givers that Complete a Gift Checkout Using Each Service
Checking out via each service involves approximately 7 steps.
At each step, some customers exit the sales funnel.
At each step, some customers exit the sales funnel.
ShopLocal.org Increases a Store's Offering by 10x—and Sales by 10x
Impact of Website Product Offering on Gift Purchases
Comparison: Gift Giver's Experience
Shop Local
Gift Reggie
Finding a registry
The gift giver can easily find the registrant’s gift list because the service helps merchants rank on page 1 of Google, and the merchant’s registry home page shows current registries by default. The gift giver does not need to search for the registrant with an exact name match.
The gift giver will likely have more trouble finding the registrant’s gift list because the service ranks poorly in Google, and the merchant’s registry home page doesn’t show current registries by default. The gift giver must search for registrant with an exact name match.
Finding the right gift
Products that have already been gifted and those that are still needed are separated. This helps the gift giver more quickly give a gift.
Items that are needed and not needed are intermixed. This slows down the gift giver.
Viewing gift's picture
To see larger pictures for items on the gift list, the gift giver does not need to leave the registry list. A pop-up window shows more pictures.
To see larger pictures for items on the gift list, one must leave the registry list.
Viewing gift's details
To see a gift's dimensions or any additional details, one can view this in the pop-up window.
To see a gift's dimensions or any additional details about an item, one must leave the registry list.
Checkout
In the checkout process, the cart mentions that the purchase is a gift purchase. This increases the likelihood that the gift giver will check out and complete the purchase.
In the checkout process, there is no mention that the purchase is a gift purchase. This increases the likelihood that the gift giver won’t check out and complete the purchase.
Gift message
There is a gift message field in the check out. The gift giver can enter a gift message in the checkout process.
There is no gift message field in the checkout. The gift giver can't enter a gift message in the checkout process.
Comparison: Registrant's Experience (E.g. Bride)
Shop Local
Gift Reggie
Number of gifts received
Due to the software's convenient features for the gift giver, the registrant will likely receive more gifts.
Due to the software’s limitations on the gift giver, the registrant will likely receive fewer gifts.
Satisfaction of registrant's friends and family
Due to the software's convenient features for the gift giver, friends and family will likely be happy with the gift giving process and the checkout process.
Due to the gift giver's limitations, friends and family will likely be frustrated with gift giving and the checkout process.
Registrant receives a gift message
When a gift is given, the gift will likely have a gift note/message because the checkout system offers a gift message field.
When a gift is given, the gift won't have a gift note/message because the checkout system doesn't offer a gift message field.
Registrant can easily share registry The Knot, Zola Minted, Joy, and Squarespace
The software gives the registrant easy ways to promote their gift list. For example, there are “share registry” tools.
The registrant has no easy way to promote their gift list. For example, there are no “share registry” tools.
Registrant can manage credit redemption
The software makes it easy for the registrant to know what the merchant owes the registrant because there is a built-in, online accounting system for gifts received and given out.
The software makes it hard for the registrant to know what the merchant owes the registrant because there is no built-in, online accounting system for gifts received and given out.
Privacy
The software gives the registrant the privacy they need. The registrant's address can be hidden if the gift is being shipped to the registrant.
The registrant doesn’t have the privacy they need. The registrant's address must be publicly available if the gift is being shipped to the registrant.
Comparison: Merchant's Experience (E.g. Store manager)
Shop Local
Gift Reggie
Number of orders received
The merchant will likely receive more orders because of the software's convenient features for the registrant and gift giver.
The merchant will likely receive fewer orders because of the software's limitations on the registrant and gift giver.
Reviews received
Due to the software's convenient features, gift givers and registrants will likely be happy. They will leave positive reviews.
Due to the gift giver's limitations, gift givers and registrants will likely be unhappy and may leave bad reviews.
Time spent on managing gift messages
The merchant will receive the gift message in the purchase alert email and thereby save time calling the gift giver to see if they want to include a gift message.
The merchant likely has to spend more time calling the gift giver and asking if they want to include a gift message.
Time spent on updating products on gift lists
The merchant will save time on updating the products offered in the registry service because Shop Local's Syncing service does this work for the merchant.
The merchant has to spend more time to update all the products offered in the registry service. (Shop Local's Syncing service does this work for merchants.)
Selling gifts at the current, accurate price
The merchant will sell a gift at the correct price because Shop Local's Syncing service performs price updates for the merchant.
The merchant is more likely to sell a gift at a wrong, lower price. (Shop Local's Syncing service avoids this problem for merchants.)
Number of orders received
The merchant will likely receive more orders because there is a built-in marketing program to get the registrant to promote their registry.
The merchant will likely receive fewer orders because there is no built-in marketing program to get the registrant to promote their registry.
Ease of using registry software
The merchant will find using the service easy because the registry and shopping cart are designed to work together by the same software company. (Shop Local is one of very few shopping cart providers to make registry software.))
The merchant may find using the service awkward because it's not built by Shopify. It's a separate service.
Work required by merchant
The merchant will shoulder less work because the service has brand partnerships.
The merchant will incur more work because the service has no brand partnerships.
Technical skills and requirements
Merchant won't need coding or technical skills to add the service to its website.
Merchants may need coding or technical skills to add the service to its website.
22 Comparisons Between Shop Local's Registry Service & Gift Reggie
Shop Local's
Gift Registry Service
Gift Registry Service
1.
Set Up
Your set up time:
Your set up time:
3 minutes.
1+ hour.
2.
Labor
Effect on your labor costs:
Effect on your labor costs:
Reduces your labor costs by up to $70k because the brand partners do the product maintenance work for you.
Increases your labor costs because you're responsible for 100% of the product maintenance.
3.
Value
Full e-commerce suite:
Full e-commerce suite:
Yes, full e-commerce suite and Online Store.
No, only a registry list service.
App is not an online store.
App is not an online store.
4.
Sales Leads
Your sales leads from Google:
Your sales leads from Google:
Increases leads. You'll likely be on the first page of Google.
Few. Merchants using app rank poorly in Google. Details.
5.
Gift Selection
Increases your registrants' product choices:
Increases your registrants' product choices:
Yes.
No.
6.
Adding Gifts
Makes adding gifts easy ~ Offers you a built-in page filled with gifts to add to a registry list:
Makes adding gifts easy ~ Offers you a built-in page filled with gifts to add to a registry list:
Yes.
No.
7.
Registry Promotion
Offers registrant a program to promote their registry with your store:
Offers registrant a program to promote their registry with your store:
Yes.
No.
8.
Registry Accounting
Helps you track registry credit paid out and due to registrant:
Helps you track registry credit paid out and due to registrant:
Yes.
No.
9.
Ease for Customers
Makes it easy for shoppers to find a registry list:
Makes it easy for shoppers to find a registry list:
Yes.
No.
10.
Product Pricing
Supplies you with correct product prices:
Supplies you with correct product prices:
Yes. Syncing gives you correct, up-to-date prices for up to 71,617 products from 109 partner brands. Learn more about Syncing.
No.
11.
Expense
Your annual fee:
Your annual fee:
Fees charged by Shopify, Gift Reggie, and other necessary apps, often $400 +/mo. in total. View a pricing comparison between Shop Local snd Shopify.
12.
Clients
Who uses the service:
Who uses the service:
13.
Ease
Ease of use for your staff:
Ease of use for your staff:
Easy. Fully integrated with Online Store and e-commerce suite.
Complicated. Not built by Shopify.
14.
Partnerships
Offers you brand partnerships and product data from top-selling brands:
Offers you brand partnerships and product data from top-selling brands:
No.
15.
Registry Management
Enables you to easily manage many registry products:
Enables you to easily manage many registry products:
Yes. Easily manage 70K+ products.
No. The app is not made by Shopify.
16.
Technical Requirements
No. You can avoid needing technical knowledge, coding, and programming skills
Yes. May require coding and integrating with your Shopify template.
17.
Privacy
Gives your registrant the necessary privacy options:
Gives your registrant the necessary privacy options:
Yes. Registrant can hide their home address from the public.
No.
18.
POS Stock / Inventory
Syncs stock with your Shopify POS:
Syncs stock with your Shopify POS:
Yes.
Yes.
19.
POS Pricing
Syncs prices with your Shopify POS:
Syncs prices with your Shopify POS:
Yes.
Yes.
20.
Branding
Brand's logo appears by each product on gift list.
Brand's logo appears by each product on gift list.
Yes.
No.
21.
Gift Cards
Each wedding and gift registry includes a gift card by default.
Each wedding and gift registry includes a gift card by default.
Yes.
No.
22.
Linking
Wedding registrant is encouraged to add a link on their official wedding website.
Wedding registrant is encouraged to add a link on their official wedding website.
Yes.
No.
23.
SMS / Text Messaging
Yes.
No.
24.
Marketing Materials
Yes.
No.
25.
Marketing Programs
Yes.
No.
26.
Reviews
Yes.
No.
27.
Abondoned Shopping Cart
Yes.
No.
Due to the above reasons, a Shopify merchant often uses our registry service. They place a link on their Shopify Store leading to their registry service using our Store.
Why are the registry apps available on Shopify not better?
Shopify does not make wedding registry software, gift registry software, or wish list software.
- The registry services available on Shopify are made by third-party app developers.
- The third-party developers attach their code to the Shopify Store.
- This results in multiple issues and a less than ideal experience for the merchant, gift giver, and registrant.
Tip: Registry Credit Management
- Shop Local's registry accounting software allows you to easily sell products as registry gifts and then distribute them to a registrant when desired as a physical product or a gift card. Our accounting software has helped merchants manage and distribute $150m in gifts.
Disclaimer:
The content on this page reflects our team's personal observations, experiences, and limited testing with Gift Reggie, as well as feedback shared by some users. It represents our perspective at the time of review and is not intended as a statement of fact about Gift Reggie, Shopify, or their performance. Individual experiences may vary depending on setup, usage, and other factors.
This content is provided for informational purposes only, to help readers understand different registry options. We encourage readers to conduct their own research, testing, and evaluation before forming opinions or making decisions.
Gift Reggie and Shopify are registered trademarks of their respective owners.
The content on this page reflects our team's personal observations, experiences, and limited testing with Gift Reggie, as well as feedback shared by some users. It represents our perspective at the time of review and is not intended as a statement of fact about Gift Reggie, Shopify, or their performance. Individual experiences may vary depending on setup, usage, and other factors.
This content is provided for informational purposes only, to help readers understand different registry options. We encourage readers to conduct their own research, testing, and evaluation before forming opinions or making decisions.
Gift Reggie and Shopify are registered trademarks of their respective owners.
