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Bridge in the News
Search Results for "the knot": 25 results
NYT: More Registrants Want Cash...And We're Not Talking Gift Cards
This week's Times shares that brides are increasingly asking for cash gifts. This trend pulls back the curtain on the underbelly of wedding gifts. Over the last 20 years, a trend emerged where a bride would ask for a traditional gift (i.e. a crystal champagne flute set, a fine china plate, etc.) but then redeem the credit for a television or vacuum. The stores that were especially adept at this were the big-box stores with a wide variety of offerings like Macy's and Target. They would use ...
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May 11, 2022
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The Knot: Kitchenware Tops Wedding Registries
HFN shares a report from The Knot about the most registered for wedding registry selections.
Most Registered for Items:
The Knot also shared that gift cards were popular, including those from:
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April 13, 2022
Most Registered for Items:
- KitchenAid Artisan Series 5 Qt. 10 Speed Stand Mixer
- Corningware 10-piece non-stick bakeware set
- Good Grips POP 20-piece food storage set
- Pyrex 4-piece glass measuring cup set
- Libbey Acacia wood cake dome with lid
The Knot also shared that gift cards were popular, including those from:
- Home Depot
- Lowe’s
- Airbnb
- Bed Bath & Beyond
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New Mary Jurek Helyx Barware At Glassworks!
New Mary Jurek Helyx Barware At Glassworks! The Helyx Collection displays virtuosic metalwork in stainless steel. Mary Jurek's signature design features the iconic knot motif, displaying the skill of expert craftsmen. The knot is strategically placed not only for beauty, but easy handling. The bold form of the knot is enhanced by the otherwise clean style of this unique collection, creating their most innovative design. Any item from this collection will be the perfect choice for a gift for ...
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March 24, 2022
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January 10
Expensive registry picks are in vogue
Expensive registry picks are in vogue
Expensive registry picks are in vogue
The Knot released its 2021 trends report and stores may be happy to hear that high-end merchandise is trending.
The report shares:
"...there's a newfound focus on elevated homeware items. As one of the resounding wedding registry trends to come from the pandemic, this one is here to stay. ...Couples that do want to register for traditional items like decor, cooking appliances or serveware will opt for high-end, elevated pieces that will stand the test of time—and spark a ...
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January 10, 2022
The report shares:
"...there's a newfound focus on elevated homeware items. As one of the resounding wedding registry trends to come from the pandemic, this one is here to stay. ...Couples that do want to register for traditional items like decor, cooking appliances or serveware will opt for high-end, elevated pieces that will stand the test of time—and spark a ...
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December 3, 2021
New Feature: More Quickly Boost Registry Sales
New Feature: More Quickly Boost Registry Sales
New Feature: More Quickly Boost Registry Sales
Bridge has added a new feature to help you more quickly boost your registry sales. Your Bridge now lets you track the software that registrants use for their event website. For example, a bride may use The Knot. When your store or the bride enters the software provider The Knot, your Bridge will tailor instructions to the registrant to add a link from The Knot leading back to your website.
Default software provider choices include:
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December 3, 2021
Default software provider choices include:
- Professional Website Developer
- Squarespace
- The
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November 29, 2021
WSJ: 2.6 million weddings in 2022
WSJ: 2.6 million weddings in 2022
WSJ: 2.6 million weddings in 2022
The WSJ shares that there will be a record number of weddings in the U.S. this year—2.6m, according to numbers from the Knot.
Read the full article:
https://www.wsj.com/amp/articles/planning-a-wedding-for-2022-may-be-harder-than-finding-your-soul-mate-11638018000
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November 29, 2021
Read the full article:
https://www.wsj.com/amp/articles/planning-a-wedding-for-2022-may-be-harder-than-finding-your-soul-mate-11638018000
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September 26, 2021
Bridge Beats The Knot and Walmart
Bridge Beats The Knot and Walmart
Bridge Beats The Knot and Walmart
When it comes to gift registries, Bridge helps indie stores rank higher in Google than other players in the retail industry. In the example shown, we see four retailers using Bridge to rank on page 1 of Google. Two retailers beat The Knot, and four beat Walmart.
While our indie stores are just a fraction of the size of The Knot or Walmart, they outrank them because they use Bridge's technology. Bridge's software and network of websites offers advantages that bigger entities can't overcome ...
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September 26, 2021
While our indie stores are just a fraction of the size of The Knot or Walmart, they outrank them because they use Bridge's technology. Bridge's software and network of websites offers advantages that bigger entities can't overcome ...
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Bridge Drains Sales From Amazon, Walmart, and other Deep-Pocket Players
Bridge is helping indie stores compete against the big-box stores and big-money players.
Bridge will help more than 700 indie stores service 7,000 registries this year. Collectively, we’re moving millions of dollars in sales from big players to small stores and their communities.
Proof of this is when we see a bride registered at five stores and 40% of them are Bridge Store clients. The bride lists these registry choices:
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May 14, 2021
Bridge will help more than 700 indie stores service 7,000 registries this year. Collectively, we’re moving millions of dollars in sales from big players to small stores and their communities.
Proof of this is when we see a bride registered at five stores and 40% of them are Bridge Store clients. The bride lists these registry choices:
- Bed Bath & Beyond
- Amazon Wedding
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December 17, 2020
HFN: Lenox Makes List of Most Popular Gift Registry Picks
HFN: Lenox Makes List of Most Popular Gift Registry Picks
HFN: Lenox Makes List of Most Popular Gift Registry Picks
HFN's Allison Zisko covers The Knot's 2020 list of the most registered for items.
We were happy to see Lenox, a Smart Brand partner, have a product on the list.
Leading choices included:
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December 17, 2020
We were happy to see Lenox, a Smart Brand partner, have a product on the list.
Leading choices included:
- KitchenAid Artisan Series 5 Qt. Stand Mixer
- Nautica Belle Haven 6-Piece Towel Set
- iRobot Roomba e5 (5150) Wi-Fi Connected Robot Vacuum
- Rachael Ray Cucina 10-Piece Non-Stick Bakeware Set
- OXO Good Grips POP 20-Piece Food Storage Set with Lids
- Pyrex 4-Piece Measuring Cup Set
- Dyson V7 Motorhead
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October 19, 2020
The Knot Now Sells Direct and Seeks to Bypass Stores
The Knot Now Sells Direct and Seeks to Bypass Stores
The Knot Now Sells Direct and Seeks to Bypass Stores
Allison Zisko in this month’s HFN shares that The Knot has launched its own direct-to-consumer sales channel—seeking to cut out its long-standing brick-and-mortar partners like Macy’s, Target, and indie stores.
This new sales channel raises the stakes on the growing battle between The Knot and Zola.
Macy’s, Walmart, and Target would be wise to team up and launch their own gift registry platform—akin to how the TV networks collaborated to ...
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October 19, 2020
This new sales channel raises the stakes on the growing battle between The Knot and Zola.
Macy’s, Walmart, and Target would be wise to team up and launch their own gift registry platform—akin to how the TV networks collaborated to ...
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May 31, 2019
May 31, 2019
More from the article:
"...the other items that made the top five most-requested on The Knot Registry were all kitchen-related: stainless steel measuring cups, a set of Pyrex containers, a toaster and Ninja blender.
According to the survey, wedding registries averaged about 111 different items worth around $4,700. Among the most popular items were bakeware, for which 87 percent of couples registered. Within the ...
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October 13, 2018
October 13, 2018
61 years ago today Bobby Lang and Nana tied the knot. Grandy wearing a borrowed suit, Nana rocking a ring from Jimmy Dean (JimmyRay Smith Jimmy Smith Jewelers Inc) .. Well 61 years later they aren’t a newly wed couple, they’re the cornerstone of my family. Nana and Grandy have given me the world, but the most valuable thing they have done for me is act as an example. God brought them together.. he knew what was to come. Even though I wasn’t born until 1996, my ...
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September 26, 2018
September 26, 2018
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July 18, 2018
July 18, 2018
Have your registry sales slowed down? It might have nothing to do with your beautiful store, product selection or even competition from online retailers. This article from the NY Times might explain why.
Put a Ring on It? Millennial Couples Are in No Hurry
Young adults not only marry and have children later than previous generations, they take more time to get to know each other before tying the knot.
Read the full story here: https://www.nytimes.com/2018/05/29/well/mind/millennials-love-marriage-...
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May 9, 2018
May 9, 2018
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April 16, 2018
April 16, 2018
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April 8, 2018
April 8, 2018
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July 17, 2017
July 17, 2017
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From The Knot: How to Write Wedding Vendor Reviews
It's easy to decide to write wedding vendor reviews (and we hope you do!), but when it comes to actually doing it, you might need a little motivation and guidance. But we promise, it's not as hard as you think. A good strategy is to set a reasonable goal for yourself. Maybe try to accomplish two or three a night, or take a few days to crank them all out. Whatever your game plan, follow these five ...
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May 2, 2017
May 2, 2017
You can read the entire column here:
SOME PEOPLE READ COOKBOOKS OR mystery novels. I read bridal registries. In my consulting gig for Bridge Catalog, an e-commerce platform for the tabletop industry, my role is to train subscribing retailers on how to utilize the platform for better sales. Since wedding registries are the cornerstone of online sales for many independent retailers, I thought I should know what brides are ...
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May 1, 2017
May 1, 2017
You can read the entire column here:
SOME PEOPLE READ COOKBOOKS OR mystery novels. I read bridal registries. In my consulting gig for Bridge Catalog, an e-commerce platform for the tabletop industry, my role is to train subscribing retailers on how to utilize the platform for better sales. Since wedding registries are the cornerstone of online sales for many independent retailers, I thought I should know what brides are ...
Read More
Bridge in the News