Search Results for "sales": 688 results
September 23, 2022
Today’s Gen Z gift registrants want to do everything online, often on their iPhone 14. They want to start a registry, add products, remove products, edit quantities, and view purchases. They don't want to call the store to do this.
In the adoption of digital tools, another trend is also at play: female shoppers are busier than before. Today, more women graduate from college than men. Women are increasingly doctors, CEOs, and world leaders. (Italy just welcomed its ...
September 21, 2022
We're happy to see three brands promote Bridge in Tableware Today's October/November 2022 issue.
In each advertisement, the brand displays Bridge’s ‘B’ logo. The brands promoting Bridge include:
- Bordhallo Pinheiro
- Pampa Bay
- Vista Alegre
A brand shows the Bridge logo so that retailers will know that they can easily sell the products shown. Since e-commerce makes up 30% of U.S. retail sales, retailers want to carry brands that make selling online quick and ...
September 19, 2022
In the early 2000s, the board game Cranium became a hit. The game combined elements of Scrabble and Pictionary with the goal of helping more people enjoy playing a game. Richard Tait, who created Cranium and sold it to Hasbro in 2008 for $77.5m, passed away in July. Like Mr. Tait, I had been a paperboy, but he went beyond what I ever offered: he came up with a new service that sold breakfast sandwiches along his newspaper route. He increased profits and made customers happier. ...
September 8, 2022
When I was a kid, my mom instilled in me a lesson to always get paid for my work. When I went to mow a lawn or do my newspaper route, she’d remind me, “Be sure you get paid.” As an adult, these flashbacks are vivid like a scene from Citizen Kane—just swap out the Rosebud sled with my newspaper delivery bike. Today, this lesson still resonates when running Bridge. When calling a store that hasn’t paid its Bridge bill, I’m confident in asking ...
September 1, 2022
When is the last time you received a Starbucks gift card? I’ve received them as holiday gifts, and I’ve given them to sales reps as thank you gifts. Starbucks gift cards, like their shops, are ubiquitous. They are almost as popular as gift cards from our nemesis: Amazon.com. Just about every month, a company offers me an Amazon gift card if I sign up for a service. WBGO, the local, Newark-based, non-profit radio station known for jazz, recently offered me an Amazon gift ...
August 30, 2022
We've added a new feature to your Bridge account: you can now more easily find sales reps that are part of an agency. Sales rep agencies can now more easily present their team via Bridge.
Previously, each sales rep had their own Bridge account. For example, if an agency had 10 sales reps, there would be 10 separate Bridge accounts. We have updated the software so that the 10 reps now share one agency Bridge account.
This approach makes it easier for retailers and other ...
August 26, 2022
We've added a new feature to your Bridge account: You can now easily see the retail pricing history of a product.
Before this update, a member would receive an email alert letting it know that a synced product’s retail price had changed. But, this price change history was not shown on the product's Details page.
Now, the Details page shows any recent change as well as past changes. This feature helps retailers and sales reps charge the accurate price. This update ...
August 26, 2022
Over the last 15 years, brands have been increasingly doing a run-around to bypass their retailers and sell direct. Some brands suggested they’d never have a physical store. Some brands said they’d never have their products sold in another retailer’s physical store. What allowed the brands this hubris? The internet and Facebook. With the internet, brands would have a ‘store’ anywhere the customer is, and with Facebook, they could target them.
August 25, 2022
Adam Sigel, who heads up sales at Savanna Bee’s indie stores, recently showed me his ‘business card:’ a piece of metal with a QR code on it. I scanned Adam’s QR code and my phone offered to place his contact information in my phone’s address book. This not only saved me time. Behind the scenes, the software allows Adam to see who clicks on his scanned data—one can’t do that with a traditional business card.
The Wall Street Journal ...
August 15, 2022
Last week, Amazon bought iRobot, the company that makes Roomba, the robot vacuum cleaner, for $1.7b. Why? Yes, their 'Rosie from the Jetsons' has AI and is in your home (which is where Amazon wants to be), but the reason Amazon wants it is because customers want it. Which leads us to ask: Why do customers want Roomba? Because it does something that humans find annoying and hate doing: cleaning. Roomba has spotted the value that robots bring to the world and it's not simply being ...
August 14, 2022
Botanic Garden, a pattern from the brand Portmeirion, is celebrating its 50th anniversary shares Tableware Today magazine. The pattern, which is based on an 1817 herbal book’s illustrations, was unconventional at the time because it came in unmatching sets. Store buyers feared it wouldn’t sell. Fifty years later, the pattern has sold more than $1b and accounts for about half of Portmeirion’s sales. The company’s daughter created the pattern after ...
August 10, 2022
I don’t own a car, yet I have a strange desire to read Dan Neil's car column each weekend in The Wall St. Journal. Why would someone who doesn’t own a car, won’t be buying one soon, and hasn’t owned one in 25 years read a car column? It's a mix of enjoying the design and technology of automobiles, wanting to know what Dwayne Johnson may be buying next, loving Dan’s witty writing style, and, confession, simply being 13-years old at heart. Cars are ...
August 7, 2022
We all know that sales reps play a crucial role in our industry, but one may ask, “how important a role?” I was happy to see Ari Lowenstein, our industry friend at MarketTime, pen a report that measures the impact of sales reps in this digital era.
The next time a brand extols the benefits of Faire or another online platform that cuts out reps, please share this article and its report with them.
Thank you, Ari.
Read the full article:
August 3, 2022
An East Village Artist’s Death Prompts a Reflection on the State of Indie Retailers Today
While thumbing through the Times, I noticed a smiling young woman’s picture in the obituaries. In the black and white photograph, she's standing on a fire escape with a historic building and a bridge in the distance. I was initially attracted to Ronni Solbert’s 1959 picture, yet I was even more drawn in by what I noticed next to her photo: a children&...
July 28, 2022
The Wall St. Journal shares a story that many indie stores may be able to relate to: the challenge of selling your business. The Journal shares issues that arise when ownership changes. Small, brick-and-mortar stores are more likely to face a big decline in sales than, say, a large IT company.
"The revenue drop following the sale of a business can range from an expected 20% to 30% in the case of an IT-services provider to 50% in the case of a hair salon, says Sam ...
July 28, 2022
In the movie Glengarry Glen Ross, a motivational speaker played by Alec Baldwin addresses a group of salesmen. He writes three letters vertically on the chalkboard, “A B C.” He explains that the acronym means "Always Be Closing."
The way that Baldwin's character thinks about sales, I may think about reading. I think of: "ABR,” Always Be Reading. Whether it's breakfast, lunch, or dinner, I try to get in a page or two of the Times, Wall St. ...
July 27, 2022
Good news: Your store can still get $200 off your Dallas or Altanta order!
- Your store placed a $200 wholesale order. You receive $200 from Bridge. Your order is free.
- Your store placed a $1,000 order. You receive $200 from Bridge. That is a 20% discount off your order.
23 Participating Brands:
- Beatriz Ball
- DeVine Corporation's lines:
- Anna Weatherley
- J.L. Coquet
- Mario Luca Giusti
- Medard de Noblat
July 24, 2022
We're happy to see four brands promote Bridge in Tableware Today's August/September 2022 issue.
In each advertisement, the brand displays Bridge’s ‘B’ logo in the lower left or right of the page. The brands that promote Bridge include:
- Bordhallo Pinheiro
- Carmel Ceramica
- Pampa Bay
- Vista Alegre
The brands show the Bridge logo so that retailers reading the publication will know that they can easily sell the products shown. Since e-commerce makes up 30% of U...
July 24, 2022
This weekend’s WSJ shares how Bed Bath & Beyond customers preferred Mikasa over BBB’s private label brands. When BBB couldn’t give customers what they wanted, sales tanked—and the CEO, Mark Tritton, was shown the door.
BBB is not the only major retailer questioning the recent mania to offer private labels. Amazon is walking back its private label brands, but is doing to for another reason: the Department of Justice may be investigating it for anti-competitive...
July 15, 2022
Happy to see industry friends Virginie DeTustaine, who distributes three fine French brands, and Neil Peters, Director of Sales for Carmel Ceramica, in Atlanta.
Bridge in the News