How registrants can share their top registry items with family and friends.
February 21, 2024
Your Shop Local Store has a new feature: Your registrants can now designate an item on their registry as a most wanted item.
When a registrant marks an item as a most wanted item, the item is noted with a star and the text "This is a Most Wanted Item." This is displayed on the registry list and shares the registrant's top choices with family and friends.
If you have the gift registry service active, please follow these steps to view this new feature:
As the new year is underway, there’s reason to be bullish (or, at least, not bearish) about what 2024 may have in store. Holiday retail sales increased 3.1% despite lingering inflation, thanks to robust job growth and strong wage gains, which came as a big relief for retailers. Price-conscious consumers are still spending, suggesting the economy is strong. “What we’re seeing this holiday season is very consistent with how we’re thinking about the economy, which is that it...
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A recent study conducted by Jungle Scout reports that many consumers prefer to support small and local businesses for their holiday shopping. 20% reported they will buy holiday gifts from indie stores, up from 10% last year. The report ranks independent retailers in 4th place for in-store shopping, surpassing Costco, Walgreen's Best Buy, Sam's Club, Macy's and Home Depot.
The article shares 53% of consumers bought online from independent stores on Small Business Saturday as reported by ...
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Looking to add some new traditions to your holiday gatherings this year? Look no further than the Forest Walk Gratitude Banner! This banner was inspired by a beloved family tradition and is designed for families to hang in their homes and pin gratitude messages throughout the season. The banner features our Forest Walk motif and is a perfect way to add gratitude to your home this season. 💖✨
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While browsing Crate & Barrel's Noho store, I noticed this nice banner.
I recommend that stores promote their baby (and wedding) registry service. They can put up banners like this, as well as put smaller upright displays on shelves and near the cash register.
Are you promoting your baby and wedding registry services in your shop? If so, please send us pictures. We'd like to see how you're doing it ;)
How to determine which collections are top sellers.
October 10, 2023
Your Shop Local Store has a new feature: we've made it easier to quickly identify best-selling collections.
A new green "Best Seller" banner indicates which collections are top sellers.
In the example shown, we see the Results page for a Beatriz Ball collection listed on The Ivy House's site. At the top of the page, we see the green "Best Seller" banner, signifying that the Vento collection is a top seller.
How to view key performance statistics to determine how Shop Local is helping your business.
September 11, 2023
Your Shop Local Store has a new feature: We've added a new Performance Statistics page to your account. This page makes it easier to access your account's stats.
Previously, this page was titled "How Shop Local is Helping My Business?" Now, the page is titled "My Account's Performance Statistics."
For Retailers, the stats displayed on the Performance Statistics page include:
How to switch your account to visitor mode to hide admin features and wholesale prices.
September 7, 2023
Your Shop Local Store has a new feature: We've made it easier to switch your page view to Visitor Mode. The new purple bar at the bottom of the page allows you to toggle between Office Mode and Visitor Mode.
Office Mode is designed for administering your account. You can perform functions unique to owning your account, such as adding, editing, and deleting content.
Visitor Mode shows your account as a visitor (customer) may see it. Turning on Visitor Mode hides admin features and...
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EMON MAASHO, CEO AND PRESIDENT OF ORREFORS, NORTH AMERICA, is representative of the exciting trajectory in this 125-year operation. The über-exec joined the New Wave Group in 2013, a time when Orrefors and Kosta Boda (OKB) were underperforming assets in the portfolio. "Our crystal brands are national treasures and a part of Swedish history," Maasho affirms. And he wanted a front row seat in their revitalization. Maasho was placed in charge of the new hotel and restaurant division ...
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How to access your built-in marketing tools via the Marketing Manager page.
July 12, 2023
Your Shop Local Store has a new feature: We've made it easier to view and manage your marketing tools. Your account includes several built-in tools and programs, which can now be quickly accessed through the new Marketing Manager page.
The Marketing Manager page displays the following promotions in a table:
Offer Free Shipping.
Display a "Thank you for shopping local" banner on the checkout pages.
Susan Gravely – alongside her sister, Frances, and mother, Lee – founded VIETRI 40 years ago after a serendipitous vacation where they discovered the charms of Italian ceramics. Gravely’s new book, Italy on a Plate, equal parts travelogue/cookbook/memoir, is a culinary delight celebrating four decades of bringing the best of Italy’s tableware to an adoring fan base.
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You and I go back almost to the start of VIETRI in 1983. [Editor&rsquo...
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Parisian cafe vibes seamlessly harmonize with rustic English farmhouse design in Juliska's latest collection, for the lovers and dreamers out there. Featuring charming hand-sketched French hot air balloons and the uplifting inscriptions, L’amour Toujours (Love Forever) and Café de L’amour (Love Café). A petite heart also flies alongside the Cafe de L’Amour banner and hot air balloon, reminding us to share love wherever the day may take us. We have the ...
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How to let customers know that your store will call them to receive payment for their order.
January 17, 2023
Some Bridge merchants do not accept credit cards online. The merchant calls the customer (after they placed the order) to collect the customer's credit card information. For merchants that do not accept cards online, your Bridge has an updated feature that makes it easier for customers to expect a call from the store. A customer will now see a banner with a green telephone icon on the final checkout page. The banner displays this message:
Great news: I have created another special training video for retailers for the holiday season. In this video, I share three easy steps to help you promote free shipping to help increase your holiday sales.
My training covers:
Add free shipping to your account settings.
Add a banner promoting free shipping, sales and/or events.
Add a slide promoting free shipping, sales and/or events.
Offering free shipping will help you increase your sales opportunities because customers will look...
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Your Bridge Store now makes customers more likely to complete a purchase. Your Bridge Store displays a banner when checking out sharing how many customers have placed orders with your store. This social proof strategy gives the shopper an assurance that your store has the experience to handle their purchase successfully.
The example shows the checkout page for a registry gift purchase at The Ivy House, a fine tableware store in Dallas. We see a banner that displays the ...
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Your Bridge now helps more customers learn about your free shipping offer. If your store offers free shipping, a blue banner will display at the bottom of a product's Results and Details pages.
Before this update, customers would have to view their shopping bag in order to view your store's free shipping offer.
In the example, we see a Juliska Berry & Thread Whitewash Dinner Plate.
At the bottom of the page, we see the blue free shipping banner displayed.
In the early 2000s, the board game Cranium became a hit. The game combined elements of Scrabble and Pictionary with the goal of helping more people enjoy playing a game. Richard Tait, who created Cranium and sold it to Hasbro in 2008 for $77.5m, passed away in July. Like Mr. Tait, I had been a paperboy, but he went beyond what I ever offered: he came up with a new service that sold breakfast sandwiches along his newspaper route. He increased profits and made customers happier. ...
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My friend works at the Swiss running shoemaker ON. She recently texted me and suggested I try their running shoes. Three weeks later, I was handling two boxes of their Swiss engineered shoes. On one ON shoe, there is a little Swiss flag and the words “Swiss Engineering” printed. When I get a pair of Nike’s, they don’t say "Beaverton-engineering" or "US-engineering." Nor do Adidas shoes proclaim “German engineering.” ...
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Bridge has added a new feature to your retail shop. At the top of your Bridge Store, there is now a banner that promotes shopping local. This banner quickly conveys that buying from your Store helps your store and your community.
The text says, "Thank you for supporting your local shop & people in your community."
Introduction banners like this are important. We see them on a variety of sites, including on Bookshop.org and Faire.com. (Read more about the ...
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