How we can bring clients together to build a larger network.
February 4, 2023
Economist Bent Flyvbjerg encourages us to find our “Lego” in his new book “How Big Things Get Done.” Mr. Flyvbjerg, whose new book is reviewed by Ben Cohen in this week’s The Wall Street Journal, says that most large projects that are completed successfully use a modular approach. Excerpt from The Wall Street Journal:
“That’s the question every project leader should ask: What is the small thing we can assemble in large numbers into a big ...
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While I was down in Dallas evangelizing about Bridge, the Dallas Market Center’s software provider and sister company (called MarketTime) invited me to their offices for a meeting. The goal of the meeting was to explore teaming up to help brands and retailers speed products to market, as well as get a leg up on the competition.
The Dallas Mart consists of two primary buildings, each with atriums and many floors each. I like the Dallas show because of the abundance of ...
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Offering products that make people smile is a winning strategy. RetailDive shares that leading shoe brands Vans and Adidas are running with this strategy. Adidas recently offered Lego and Meissen shoes, and Vans offers shoes inspired by local businesses from across the country.
The sales of these shoes can be minimal, yet the effort is a marketing gold because its gets free press mentions and this helps the brand's halo.
Vans' Zabars shoes are part of a larger Vans campaign that ...
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August 23, 2016
August 23, 2016
We enjoyed seeing our friends at the NY Now show. A special thanks to Beatriz Ball, Michael Aram, Fiskars, and Lenox. This picture was taken in the Javits lobby. It's a Lego model of the convention center. With a growing roster of 1,000s of members, we're happy to share that Bridge equals more than the sum of its parts. :)
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August 22, 2016
August 22, 2016
We enjoyed seeing our friends at the NY Now show. A special thanks to Beatriz Ball, Michael Aram, Fiskars, and Lenox. This picture was taken in the Javits lobby. It's a Lego model of the convention center. With a growing roster of 1,000s of members, we're happy to share that Bridge equals more than the sum of its parts. :)
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