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  1. News from Us
  2. News from Members
  3. Events
  4. Press
  5. Dollars & Sense
  6. Updates
  7. Training Calendar
  8. Training Videos
  9. Jobs
+ Bridge in the News - Bridge in the News

533 Results:

November 14, 2023 SCAM ALERT: Don’t Click on Facebook Ads About AI
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SCAM ALERT: Don’t Click on Facebook Ads About AI
November 14, 2023
Small businesses are getting hacked via Facebook ads, shares Today’s The Wall St. Journal.  The ads purport to offer Google’s AI engine Bard, but instead steal the business’s social media account access. 

Read the full article: https://www.wsj.com/tech/google-sues-to-block-ai-ads-preying-on-small-businesses-5e9c01d5?st=0t2f67ii9ekpuyd&reflink=mobilewebshare_permalink
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July 11, 2023 We Support Small Businesses
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We Support Small Businesses
July 11, 2023
Amazon Prime Day is here, but we know how important it is to shop and support local.

At Shop Local, we support local businesses today and every day, so it's nice to see big companies, like Google, doing the same. 

Google Small Business took to its Facebook page to make a post showing its support for small businesses on Prime Day.

.................
View the post here:
https://www.facebook.com/GoogleSmallBiz
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July 9, 2023 Brands cutting out stores
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Brands cutting out stores
July 9, 2023
We’ve been tracking brands that try to bypass stores, from Nike to some tabletop brands that will go unnamed. While Nike has backtracked from cutting out stores, Levi’s continues on the path shares this weekend’s The Wall St. Journal.  

The last fifteen years have been marked by brands investing in their websites, sucking up customers via Facebook and Google ads, and bypassing their stores.   View Post
June 30, 2023 Dr. Fill 👨đŸģ‍⚕ī¸
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Dr. Fill 👨đŸģ‍⚕ī¸
June 30, 2023
Each April, I scramble to send my tax information to my accountant so I can file my taxes before April 15. Since my friends confide that they do the same, there are likely millions of people like us racing to prepare our taxes. What if there was a way to avoid this painful rush—and even the cost of it? The WSJ shares that Japan, New Zealand, and much of Europe get such relief. The countries prepare tax returns for their citizens using existing data, and the citizen just needs to review it,...
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June 19, 2023 Stores are important, confess Nike and brands
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Stores are important, confess Nike and brands
June 19, 2023
Here at Shop Local, we’ve seen brands try to cut out indie stores.  We’ve seen big-name companies close accounts in good standing and raise minimum annual purchase amounts in the toughest of times in order to cut out indie stores.  Well, now some of these brands are back with hat in hand.

Excerpt:
“The miscalculation was the rising expense of acquiring customers online, they said. A flood of startups all buying Facebook ads and other digital ...
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June 2, 2023 Acquisition
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Acquisition
June 2, 2023
In Andrew Chen’s book The Cold Start Problem, he breaks the network effect into three parts: engagement, acquisition, and economize. At Shop Local, we rely on the network effect and its three parts. I feel that we’re succeeding in terms of engagement but need improvement in acquisition. 

Engagement
We use the 64,000 products in our Syncing service to engage 1,200 our retail clients. We email them new intros, price updates, archived items for these synced products. Once they ...
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May 31, 2023 THE ART OF CELEBRATING LIFE
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THE ART OF CELEBRATING LIFE
May 31, 2023
Baccarat: bringing light, pleasure, and joy since 1764.

Photo by Oliver Fly Photography View Post
May 24, 2023 Summer Entertaining Ideas
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Summer Entertaining Ideas
May 24, 2023
Sunny days ahead! Get inspired for your next outdoor gathering with three of our dreamiest summer party ideas ☀ī¸

Fun Summer Party Themes: https://bit.ly/3pLlOoz
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May 13, 2023 Warby Parker: 60% of sales come from physical stores
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Warby Parker: 60% of sales come from physical stores
May 13, 2023
Your physical store can be a great asset in this ‘Age of Amazon’—just ask Warby Parker. 

Details: 
- Warby Parker has 200 stores in the U.S. and Canada.
- Retailers report that online advertising costs have increased 15%-20% in the last two years, making physical stores more attractive. 
- Brands report that in-store shoppers buy more per purchase. 

I believe the The Wall Journal should have noted a caveat about using Warby Parker as a poster child ...
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May 12, 2023 A Fresh Take on Summer Drinks
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A Fresh Take on Summer Drinks
May 12, 2023
It's Fiesta Friday! Get inspired with our top three summer mocktail recipes at the link below. đŸĨŗ

3 Summer Mocktails: https://bit.ly/3LBtcdA
 
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May 11, 2023 BACCARAT X GINGER & MITE
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BACCARAT X GINGER & MITE
May 11, 2023
“Baccarat’s craftsmanship and hand-made creations means a lot of soul and effort goes into creating each and every single piece. We need their story, so we can translate it into the arrangement that best conveys their message.”
GingerMite, the mother-and-son floral duo, create exclusive Mother’s Day bouquets for Baccarat

Creative concept and production: Hashtag Legend
Floral Arrangement: GingerMite
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February 7, 2023 Aysland Permanent Jewelry + The Cupboard
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Aysland Permanent Jewelry + The Cupboard
February 7, 2023
@ayslandpermanentjewelry will be back on Saturday, February 11th just in time for Valentine’s Day #whereeverybodyknowsyourname#thecupboardgifts #51yearsstrong 
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February 7, 2023 Hoppy Handprints
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Hoppy Handprints
February 7, 2023
We’re so excited to partner with LHS Gallery again for another fun event: Hoppy Handprints! Join us Saturday, February 11th 10:00-2:00  #whereeverybodyknowsyourname#thecupboardgifts #51yearsstrong
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January 31, 2023 New Member Targets đŸŽ¯
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New Member Targets đŸŽ¯
January 31, 2023
When growing our network, we consider what it takes to keep existing members and grow into other industries. Andrew Chen in The Cold Start Problem reports that Facebook famously wanted a user to get 10 friends in a week because then the person would likely use the service. Similarly, Slack said users with about 10 connections tend to become active users. My company currently doesn’t have such new user benchmarks and we need to develop them. 

Adding New Retail Members to the Product...
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January 28, 2023 For Brands: Save $1,200 on the Unlimited Retailer Pass
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For Brands: Save $1,200 on the Unlimited Retailer Pass
January 28, 2023
For Brands:
You can choose a Bridge Pass to grow your businesses and save an extra $1,200 a year. This is on top of the standard $5,317 savings. 

Unlimited Retailer Pass
Get everything you need to grow your brand quickly:
  • Sync your brand's products with an unlimited number of retailers. (Value: $630/month.)
  • Includes a subscription to the Wholesale Service. Accept wholesale orders via Bridge. (Value: $49/month.) 
  • Includes a subscription to the Brand Concierge
...
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December 28, 2022 Referrals: Johnny Softwareseed 👨‍🌾 🍎
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Referrals: Johnny Softwareseed 👨‍🌾 🍎
December 28, 2022
In the book The Cold Start Problem, Andrew Chen says that the 'network effect’ is really three effects: 
  • The acquisition effect 
  • The engagement effect
  • The monetization effect 

In the beginning, a business seeking to build a network has to concentrate on acquiring users, even if they are non-paying. Companies often give away the service, especially software companies, and we can see that with Facebook, Slack, TikTok, and many others.  Bridge didn’t do ...
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December 15, 2022 Next Generation ⏊ī¸
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Next Generation ⏊ī¸
December 15, 2022
When we brainstorm about making Bridge better, we want to turn over every stone. We explore many avenues, from increasing collaboration to lowering product prices to enhancing marketing. What if an improvement was right in front of us—constant to all of these concepts? Regardless of what feature we offer, there is one constant: navigation. Navigation is fundamental to allowing members to easily find what they need—and discover what they didn’t know they needed. 

If...
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December 9, 2022 Bridge Is Hiring Developers
Bridge Is Hiring Developers
December 9, 2022
Work With the Nation's Leading Brands and Indie Shops to Support Main Street

Shop Local is a fast-growing e-commerce and gift registry platform providing services to leading independent retailers and premium brands. Based in New York, NY, Shop Local is seeking candidates to support the existing software and build out new services that will change the retail industry.
Shop Local has an opening for an entry level web developer to update the existing code base and write new applications. We are...
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November 22, 2022 New Feature: View a News Post's Performance
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New Feature: View a News Post's Performance
November 22, 2022
We've added a new feature to your Bridge account: You can now easily see the performance of a News Post. 

For Retailers:
Your News Post shows three different statistics that help assess a post's performance: 
  1. Total number of views. 
  2. Number of times that the post has been shared to Facebook.
  3. Number of times that the post has been shared via email.

For Brands:
Your News Post shows four different statistics that help assess a post's performance: 
  1. Total
...
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November 21, 2022 Reaganomics: Show Me the Money 📝
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Reaganomics: Show Me the Money 📝
November 21, 2022
Ronald Reagan said, “If you’re explaining, you’re losing.”  Reaganomics usually refers to tax cuts and trickle down economics, yet I propose that we take the Gipper’s quote and ask: How can simplicity contribute to a business's success?

When we share what leading companies do, we can often skip an explanation and sum it up in a brief sentence. Examples:
  • Walmart offers low prices.
  • Facebook connects us.
  • Hyatt offers a place to sleep.
  • Amazon offers
...
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Next page

Press: Shop Local & Bridge in the News
Shop Local Merchants Rank Higher than MyRegistry.com and Shopify Merchants
Shop Local Merchants Rank Higher than MyRegistry.com and Shopify Merchants
September 2023

Shop Local Helps Indie Stores Rank on Page 1 of Google in 64% of States
Shop Local Helps Indie Stores Rank on Page 1 of Google in 64% of States
September 2023

Tableware Today: Free Shipping Pays Off
Tableware Today: Free Shipping Pays Off
March 2023

Bridge Helps Indie Stores Rank on Page 1 of Google in 76% of States
Bridge Helps Indie Stores Rank on Page 1 of Google in 76% of States
October 2022

HFN: Bridge Experiences Record Growth
HFN: Bridge Experiences Record Growth
August 2021

Press Release: Bridge Membership Surges 50%
Press Release: Bridge Membership Surges 50%
July 2021

Four Trade Publications Report on Bridge's Growth
Four Trade Publications Report on Bridge's Growth
July 2020

HFN Editor Praises Bridge
HFN Editor Praises Bridge
March 2020

Seminars Offer Strategies for Independent Stores
Seminars Offer Strategies for Independent Stores
January 2020

Tableware Today Article: Chart Your Future Before Big Tech Does
Tableware Today Article: Chart Your Future Before Big Tech Does
November 2019

HFN Publishes Jason Solarek's 'Letter to the Editor'
HFN Publishes Jason Solarek's 'Letter to the Editor'
May 2019

HFN Shares Juliska is Joining Bridge
HFN Shares Juliska is Joining Bridge
March 2018

...