Bridge helps 1,000 indie stores offer gift registries. We've handled 70,000 registries. One trend we've noticed over the year is The Knot, a leading wedding website provider, is minimizing sales opportunities for indie stores. The Knot has created partnerships with big-box players, including Crate & Barrel, Macy's, Bloomingdale's, and Amazon, and relegated the indie stores to the bottom of the bride's page.
In this example, we see the indie stores displayed at the very bottom of the page, after all the products from the big-box stores are shown.