What can we learn from this?
By using Bridge's software, indie stores have the best chance of ranking highly in Google. Their store will be found by more customers.
A Few Common Questions: How does Bridge get its clients to rank so highly in Google?
Bridge uses a variety of strategies to increase a store's Google ranking, from properly coding a page to increasing the number of backlinks pointing at the client's site.
Do Bridge retailers pay extra for the high Google ranking?
No, stores do not pay extra for their page 1 page Google ranking. Bridge provides free tools and features that help make it possible.
Why does ranking highly in Google matter?
Many shoppers start their purchasing on Google. When one can rank well in Google, it increases the likelihood the store will receive the sale.
Why does an indie store beating a big-box store in Google matter?
An indie store often lacks the advantage of having many locations like a big box store, and it lacks access to capital like a VC-backed entity. When Bridge helps a small indie outrank bigger competitors, that shows the outsize value we're providing to our clients. We're helping modest Main Street stores beat out companies with 100 locations (e.g. Target, Macy's) and $100m in funding (Zola).