- Ensure your brand settings (i.e., re-ordering terms) are added.
- Ensure your wholesale settings (i.e., email for receiver of orders, who is responsible (you or your reps), etc.) are added.
- Send retailers wholesale access invites via the My Retailers page and via the Retailer Directory.
- Ensure each retailer has a sales rep assigned (especially if the wholesale order is set to go to the sales rep directly).
- Notify retailers that your wholesale service is live (e.g., send a mass email, post news and banner, etc.). You can send the email template below.
- Notify your reps about the service.
- Your reps will want to know about your new service. You can send the email template below.
- If you have assigned reps to be responsible for the order, they'll need to be aware of this. You can send the email template below.
- Include a flyer about your service in wholesale shipments.
Email template to send to a retailer notifying them about the service:
Dear Retail Partner,
We have good news: We’re using a new system to make it easier for you to place wholesale orders.
1. Details:
- Placing an order is free for you. There is no service charge or fee.
- Your sales rep will receive their full commission. (We support sales reps.)
2. How to Order:
- If you have an existing Shop Local account, scroll to the bottom of your [brand name] brand page and click "Request Wholesale Access.”
- If you’ve already been approved, simply click “Place Wholesale Order.”
- Our software will send you to our account, automatically log you in, and allow you to complete your wholesale order.
- You may also log in to our Shop Local account directly to start your order.
- If you do not have an existing Shop Local account, you may sign up for a free Buyer Account at: https://www.shoplocal.org/pricing.cfm?retailers.
3. Why Use Shop Local to Place Wholesale Orders?
- 2X Faster: Our system requires 50% fewer clicks. Wholesale ordering via Shop Local takes just 3 clicks while other systems require 7+ clicks.
- Fewer clicks = saving time.
- More accurate: Our system helps you buy exactly what you need.
- Skip logging in: With Shop Local, you're always logged in to make a wholesale purchase.
- Easier: You can view your wholesale purchases for [brand name] and other brands on one page. This is better than having to visit many separate websites to view orders.
Learn more: https://www.shoplocal.org/wholesale.cfm?retailers
Email template to send to a rep notifying them about the service:
Dear Sales Reps,
We have good news: We’re using a new system to make it easier for your stores to place wholesale orders. You will receive your full commission for any and all orders placed via Shop Local.
About:
- Shop Local allows retailers to place wholesale orders via our Shop Local account (e.g., brand.myshoplocal.com).
- The orders will be submitted via Shop Local, and our team will then enter them in [insert name of your wholesale system, e.g., MarketTime].
- 60+ premium brands use Shop Local to accept wholesale orders. As such, you may already be familiar with this system.
FAQs:
Q: Will you receive your full commission on orders placed via Shop Local?
A: Yes.
Q: When will the new wholesale system be ready for retailers to place orders?
A: [insert date].
Q: Can I (the rep) use the system to place wholesale orders?
A: In theory, you could, but there wouldn't be much purpose in that, as you then have to duplicate that order in [insert system name].
Q: How much does the service cost a retailer to use?
A: No charge. It’s free for any retailer. Note: only an approved retailer can use it.
Q: Why is our brand using this service?
A: Shop Local’s service has many benefits to retailers, including:
- One-click wholesale ordering
- Increase checkout conversion
- 2x faster to buy
- Retailers skip logging in
- More accurate
- Speed our products to market
- Interior designers can use it
- Our brand is front & center
Q: Can any retailer use the wholesale service or just those that use Shop Local’s Online Store?
A: Any store. All authorized dealers are welcome to create a free Shop Local login, request wholesale access from us, and start shopping.
Learn more: https://www.shoplocal.org/wholesale.cfm
Email template to send a rep when they are responsible for the order:
Dear Sales Reps,
We have good news: We’re using a new system to make it easier for your stores to place wholesale orders. You will receive your full commission for any and all orders placed via Shop Local.
About:
- Shop Local allows retailers to place wholesale orders via our Shop Local account (e.g., brand.myshoplocal.com).
- The orders will now go directly to you, and you will then enter them in [insert name of your wholesale system, e.g., MarketTime]. This puts you directly in the loop with your customer.
- 60+ premium brands use Shop Local to accept wholesale orders. As such, you may already be familiar with this system.
How to Handle an Order:
- When a retailer places a wholesale order via Shop Local, you will receive an email. You are responsible for this order, just like them calling you.
- You will enter the order in [insert name of your wholesale system, e.g. MarketTime].
- You will then log in to your Shop Local account.
- In your Shop Local account, you will update the order’s status to “Complete: Order entered in wholesale portal”. Please see the screenshot below.
This page explains the steps with pictures:
https://www.shoplocal.org/help-center.cfm/643/Update-a-Wholesale-Order-(for-sales-reps)
FAQs:
Q: Will you receive your full commission on orders placed via Shop Local?
A: Yes.
Q: When will the new wholesale system be ready for retailers to place orders?
A: [insert date].
Q: Can I (the rep) use the system to place wholesale orders?
A: In theory, you could, but there wouldn't be much purpose in that, as you then have to duplicate that order in [insert system name].
Q: How much does the service cost a retailer to use?
A: No charge. It’s free for any retailer. Note: only an approved retailer can use it.
Q: Why is our brand using this service?
A: Shop Local’s service has many benefits to retailers, including:
- One-click wholesale ordering
- Increase checkout conversion
- 2x faster to buy
- Retailers skip logging in
- More accurate
- Speed our products to market
- Interior designers can use it
- Our brand is front & center
Q: Can any retailer use the wholesale service or just those that use Shop Local’s Online Store?
A: Any store. All authorized dealers are welcome to create a free Shop Local login, request wholesale access from us, and start shopping.
Learn more: https://www.shoplocal.org/wholesale.cfm
