Help Document: Best Practices for Collections on Shop Local

Collections are a great, easy way to organize your products on Shop Local.

To ensure your products look their best, please follow our best practices below.

COLLECTIONS

Collections should be used to organize products.
Collections should have more than one item in them.
The collection name should be removed from the product name. (E.g., If adding a Queen Victoria Dinner Plate item, the collection name would be "Queen Victoria" and the product name would be "Dinner Plate.")
For brands: We recommend matching your primary website in terms of its organization.
For retailers: Collections can only be added for non-Syncing Brands.
Show off your various collections with lifestyle images. When navigating in those collections, the lifestyle image will appear as a banner at the top of the page.

SUB-COLLECTIONS

Creating sub-collections for variations of the same pattern will help further organize your items. (E.g., A pattern that has multiple colors).
When adding sub-collections, make sure there is more than one sub-collection. We do not recommend having a collection with only one sub-collection.
The collection name should be removed from the sub-collection name.
When adding a sub-collection into a "parent" collection, you can only do so if the parent has 0 items in it. For example: If the main collection "Queen Victoria" has items in it already, you would be unable to create sub-collections under it.

EXAMPLES

Rosenthal, a Syncing Brand, has a beautiful assortment of collections. All collections have more than 1 item in them. A divider ("Dinnerware") separates their product offering via their Overview page.

Juliska, a Syncing Brand, shares a lifestyle image for their Berry & Thread collection. Additionally, each parent collection has multiple sub-collections, and each sub-collection has more than 1 item.

Fragile Gifts, a retailer based in Atlanta, GA, has a collection for a non-Syncing Brand (L'Objet). Each product name does not include the collection name. (Shop Local's software will do that automatically.)