How were these winners chosen?
These winners were chosen based on 2024 online wedding registry sales from 1,450 retailers that use Shop Local's Online Store and Registry service. These retailers collectively sell 3,500 brands.

Put another way, the retailers shown were the top-100 selling retailers for online registry gifts among our network of stores in the 2024 calendar year. The brands shown were the top 100 brands sold online via gift registries by 1,450 stores that use our Online Store in the 2024 calendar year.

A brand did not need to be a client of Shop Local to be considered. A retailer did need to be a client of Shop Local to be considered for the list because we only have access to the online registry sales for active retail clients.

In the brand winners table, why do the brand logos appear for some brands but not others?
The brand logos appear for members of Syncing Service and for which we have permission to use their logo. If you are not a client of Shop Local but would like your logo to appear, please contact us to give us permission to display it.

Will there be a 2026 Best Wedding Gifts list?
Yes. If you're a retailer, you're invited to join Shop Local and use our Gift Registry service. This is the best way to increase your wedding registry sales, avoid labor costs, and win a 2026 winner designation. If you're a brand, you benefit when you join because 90% of the top 20 wedding registry brands use the Syncing service to increase their sales. You can get this advantage, too. Learn about Syncing service for brands here.

What other tools does Shop Local offer to track progress?
To see monthly progress, we offer the Leaderboard which ranks the best wedding registry brands, retailers, and products.